Biggby Coffee continues to gain steam (pun intended) and generate national attention for being named by Franchise Business Review (FBR) as number 7 in the Top Food Franchises to own nationally. Biggby is the top and only coffee franchise ranked on the overall Food Franchise list. The ranking comes at a time that the company continues to grow and set big franchise goals for 2015.
Biggby Coffee is adding another candle on the cake this year as it celebrates its 17th birthday with those it loves the most: customers. People can join the all-day birthday celebration at participating Biggby locations on March 15 and get their favorite tall, hot or iced, sweet and creamy latte for 99 cents.
Coupons for a 99-cent drink will be sent through e-wards, Biggby’s free, weekly e-mail couponing program. Upgrades and larger size drinks will be available for a reduced cost as well.
For years Brandon Ansel frequented Steak n Shake on a monthly basis. He was a regular, a loyalist in the purest sense. Slowly, however, his habits changed, and Steak n Shake faded completely from his mealtime routine for more than a year.
Then one day Ansel got a promotional coupon in the mail, and he was back on the horse.
“That coupon came because [Steak n Shake] knew I was once a regular, and it got me back in the door,” he says. “I’ve now been back there five times in the last month alone.”