In a move that shook the fast-food industry earlier this week, Burger King announced its official merger with Canadian coffee-and-doughnuts concept Tim Hortons. The new company, to be headquartered in Canada, will be the third-largest quick-service company in the world, with more than 18,000 locations across 100 countries and nearly $23 billion in sales.
An agreement was reached to create the world’s third largest quick-service restaurant company. Tim Hortons Inc. and Burger King Worldwide Inc. announced a definitive agreement under which the two companies will create a new global powerhouse in the quick-service restaurant sector. With approximately $23 billion in system sales, over 18,000 restaurants in 100 countries, and two strong, independent brands, the new company will have an extensive international footprint and significant growth potential.
Earlier this year, research firm The NPD Group confirmed what many in the quick-service industry have known for years: The breakfast wars are real, and there’s more at stake then a Waffle Taco or a better cup of coffee. NPD’s “A Look into the Future of Foodservice” report found that the quick-service segment showed the strongest increase in breakfast visits of all restaurant segments, with a 4 percent increase in 2013 over 2012.
For David Beaton, working for Tim Hortons has been a lifelong passion. The Nova Scotia native started working for the 50-year-old Canadian chain after graduating from business school in 1992 and has helped grow its presence in the U.S. His wife, Allanna, a former teacher, has been his partner in the endeavor for the last 15 years.
The couple took over their first two U.S. locations in Lockport and Amherst, New York, in 1999, and since then have steadily amassed a collection of restaurants, now running 25 Tim Hortons units in the Buffalo, New York, area.
Tim Hortons announced new mobile payment options aimed at improving speed of service and enhancing guest experience in its restaurants throughout Canada and the U.S. As part of the company’s ongoing commitment to operational excellence and guest satisfaction, the strategy includes the adoption of technological innovations at both the restaurant level and through the company’s popular TimmyMe mobile application.
Menu innovation remains one of the best ways a brand can stay fresh in consumers’ minds, and quick serves are taking product development to another level by partnering with other food brands to create new menu items.
These partnerships have created some of the most successful product launches in recent memory, including Taco Bell’s Doritos Locos Tacos and Popeyes’ Zatarain’s Butterfly Shrimp, to name a few.
Tim Hortons U.S.A. recently named Larry Mench to the position of vice president of U.S. operations.
Mench brings more than 30 years of restaurant industry experience in the quick-serve and fast-casual categories to the chain's U.S. operations. Mench most recently worked with an organization that operates multiple quick-serve units. During his time with the organization, Mench led a team responsible for implementing new systems and controls across the restaurant concepts.
The Humane Society of the United States and Humane Society International/Canada praised Oakville, Ontario-based Tim Hortons — which has more than 4,000 restaurant locations across Canada and the U.S. — for its newly-announced policy to eliminate controversial gestation crates from its pork supply chain.
Tim Hortons announced it has opened its first restaurant in the Sultanate of Oman, making it the second market in the Gulf Cooperation Council (GCC) to welcome the brand.
The opening marked the 20th Tim Hortons restaurant in the GCC since the company signed a Master License Agreement (MLA) with the Apparel Group last year.
The MLA with Apparel Group includes up to 120 multiformat restaurants over a five-year period in the GCC within the United Arab Emirates (UAE), Qatar, Bahrain, Kuwait, and Oman.