When the paths of an Estonian immigrant, a small Greek restaurant, and a successful restaurateur looking for the next big idea in fast-casual dining crossed, the result was an upstart brand, Little Greek Restaurant, that now has plans to expand across the U.S.
Little Greek’s newest location will open in Tampa, Florida, in the food court of the Citrus Park Mall.
“WestShore Plaza was the first food court location for our company and the results made opening another an easy decision,” says Nick Vojnovic, former president of Beef ‘O’ Brady’s.
Little Greek Restaurant reported great success in Florida and Texas, bringing jobs to the communities through real estate, construction, and the service industry, while also providing healthy Americanized Greek food. On September 18, Little Greek Restaurant opened its 15th location in the Pleasant Ridge Plaza at 11525 Cantrell Road in Little Rock, Arkansas.
The new location is reaching record-breaking sales for Little Greek Restaurant. “We’re very happy with the location and being a part of the Little Rock community,” says Nick Vojnovic, president of Little Greek Restaurants.
Little Greek Restaurant is opening its 11th Tampa Bay–area location in late August in the former Mo’ Ziki restaurant at 10801 Starkey Road, across from Morton Plant Mease Bardmoor Emergency Center.
Little Greek Restaurant, specializing in Americanized Greek food, is opening its 10th Tampa Bay, Florida-area location in New Tampa.
The New Tampa location is a new prototype for Little Greek. "We are excited to introduce the new design," says Nick Vojnovic, president of Little Greek. "We have been experimenting with changes in the store's atmosphere. We want our decor to match the high-quality ingredients to give customers an overall pleasing experience.
It always starts with a simple idea.
For Brian Bailey at Ichor Restaurant Group, it began with the idea that Ohioans needed better barbecue. Six years after that idea initially took hold, Old Carolina Barbecue opened the doors to its first unit, in Canton, Ohio. The company later opened California-inspired Baja Pizzafish and will soon launch Smoke, a concept that draws inspiration from the smoked burgers served in Old Carolina and the sauces from Baja Pizzafish.
Little Greek, a favorite in Richardson and Willow Bend, Texas, with Greek dishes created from traditional recipes, will open their third Texas location: Austin plans to open this May, at 2422 RR 620 South, Suite A-120. The opening will bring Little Greek to 12 locations. Currently, there are the two locations and a food truck in the metropolitan Dallas Market, and another nine locations in the Tampa Bay area of Florida.
Outside the Ben & Jerry’s ice cream factory in Waterbury, Vermont, past a white picket fence, sits a group of colorful tombstones shaded by large overhanging tree branches.
“It swirled in our heads, it danced in our dreams, it proved not to be though, the best of ice creams,” the epitaph reads for Sugar Plum, a Ben & Jerry’s flavor that was short-lived from 1989 to 1990.
This Flavor Graveyard is where the ice cream concept buries its dead flavors, some of which, like Sugar Plum, were utter failures. But they weren’t entirely fruitless.
Little Greek Restaurant is making a name for itself as an emerging concept in the restaurant industry. In January, development plans were announced for 2013 openings, including opening six franchised locations in new markets, including Austin, Texas; Louisville, Kentucky; and Little Rock, Arkansas. Little Greek is also developing a new prototype with the projected opening of a New Tampa location in late April. In addition, Little Greek Restaurant is advancing into the retail industry with making its signature products available for purchase.
Little Greek Restaurants has been chosen by the Florida Restaurant & Lodging Association as a state winner to receive the National Restaurant Association’s (NRA) Restaurant Neighbor Award.
The NRA and founding partner American Express developed the Restaurant Neighbor Award to recognize restaurants that are outstanding with community service and involvement.
Ninety percent of restaurants are active in their local communities; this award honors those that go beyond.