Project Pie named two experienced restaurant executives to its leadership team, bolstering the brand’s stature among fast-casual pizza franchises.
In a recent research study of emerging restaurants, Project Pie was identified as the No. 1 rated brand on Yelp. The study, conducted by predictive analytic company Czar Metrics, analyzed thousands of restaurants across popular social channels, and also placed Project Pie in the Top 45 consumer picks overall.
“The fast casual pizza segment is a really hot right now,” says Michael Lukianoff, Czar Metrics CEO. “Project Pie tops the charts on Yelp in terms of perceived quality, showing us that right now, it’s one of the most exciting brands from a consumer standpoint.”
Soon, when Californians are in the mood for a pizza quickie, they’ll have 27 more Project Pie locations to turn to. The build-your-own-pizza experience is expanding across California through franchise deals that are set to bring a total of 27 new restaurants over the next five years in Northern California and Los Angeles.
Project Pie, a fast-casual pizza chain based in Carlsbad, California, announced a partnership with New York City–based Lee Equity Partners, headed by investor Thomas H. Lee. Terms of the transaction were not disclosed.
All Rick and Elise Wetzel wanted was to have some pizza for lunch.
Project Pie, known for "everyday artisan pizza custom built by you" that cooks in less than two minutes, has named former Qdoba executive Todd Owen as its vice president of franchise development, a position designed to drive continued franchise growth for the fast-casual pizza concept.
Owen brings 18 years of experience in franchise development to Project Pie. Most recently, he served as vice president of franchise development at Qdoba Restaurant Corporation.
Project Pie has signed an official agreement with master franchise partner DBE Project to open 25 restaurants in the Philippines over the next three years. The first three locations are slated to open in 2013, all within the Metro Manila region.
The first Project Pie opened July 31 in Mandaluyong and will be followed by Pasay in October and Muntinlupa in November.
After opening a Project Pie location in Las Vegas last October, founder and CEO James Markham—the creator and innovator of the fast-casual customizable pizza segment—is planning to open another unit in San Diego in February 2013.
Markham and his team have expansion plans for the Philippines, New York, Washington, D.C., Boulder, San Francisco, and Atlanta within the next year.