Acquiring new restaurant technology can be a tricky business. Because of ever-decreasing prices, an operator may not want to be the first to buy a new application or software system. Plus, no one wants to invest in untested equipment, regardless of its technological prowess.
While historians and quick-service industry veterans alike still hotly dispute the exact origin of the drive-thru window, one thing is certain: The rise of the auto industry revolutionized the fast-food business. Quick-service restaurants evolved in tandem with Americans’ growing use and purchase of the automobile—from the drive-in experience of the early ’20s and ’30s to the boom in the ’40s and ’50s of brands like
In-n-Out and Jack in the Box, which were specifically built around the drive-thru lane.
Slim Chickens has at least one thing in common with the likes of Apple, Google, and Nike: It can trace its roots to a garage. President and CEO Tom Gordon concocted the idea for the fast-casual chicken concept in CMO Greg Smart’s garage.
“We got the idea that no one was doing fresh chicken tenders in Northwest Arkansas, and we knew it was a great and growing area of the country,” Gordon says.
Delphi Display Systems, Inc. announced that Slim Chickens has installed Delphi’s full Insight technology platform for its newest store opening in Fayetteville, Arkansas.
The platform consists of the Insight Engage enterprise digital menu Content Management System software, Insight Track drive-thru timing system, Insight Inform wireless communication system, and Insight Verify drive-thru order confirmation system. Delphi also designed the content for the Slim Chickens menu boards, both for the in-store and drive-thru screens.
On the heels of the latest jobs report, which revealed that restaurants added more than 30,000 jobs in March—the 49th consecutive month of growth for the industry—limited-service operators are well positioned for the incoming summer season.