Upholstered booths, a brighter color palette, a clean layout, carefully curated radio stations. These may all be components of an average restaurant redesign, but there’s more to them than meets the eye. In fact, design changes like these are often made with strategic and subtle purposes in mind.
At first glance, a nonprofit subdivision developer and a sandwich restaurant seem a far-fetched choice for partnership—ham and cheese and mortgages have seemingly little in common. But nonprofit executive Bobby Calvillo and Blimpie area developer Alan Crites found their visions for a community impact could intersect in a powerful way. The two teamed up to establish a Blimpie unit in southern Texas that channels funds to Calvillo’s affordable housing organization.
As the restaurant industry adapts to smartphones and other mobile technology to meet the needs of on-the-go consumers, one company is making it easier to digitally wade through endless dining options with nutrition and health at top of mind.
A handful of quick-service brands released games for mobile platforms in 2013, and the apps proved to be more than just for fun. In fact, some brands are reporting increased sales and customer loyalty by integrating games within their apps.
Among the restaurant companies that found success this year with app games were Blimpie, McDonald’s, and Chipotle.
Editor’s Note: A state Supreme Court judge in Manhattan invalidated the sugary beverage ban after this article was originally published. Mayor Bloomberg has stated that he intends to fight the ruling.
CKE, parent company of Hardee’s and Carl’s Jr., doesn’t have any stores in New York City. In fact, it doesn’t have any in the Empire State at all.
Lent is a boon for business at seafood restaurants as Catholic customers look for nonmeat options for Friday dining. But for quick-service restaurants with core menu items that are primarily red meats, Lent can be a challenge.
Some quick serves, however, are starting to see the season—between February 22 and April 5 this year—as an opportunity to innovate their menus.
Land O'Frost, the nation's largest family-owned packaged lunch meat company, has announced a national partnership with Blimpie, to offer the restaurant chain's signature meats in its popular Sub Sandwich Kits for consumers across the country.
In these tough economic times, more and more consumers are choosing to recreate a restaurant sandwich at home. By teaming up with a reputable restaurant brand like Blimpie, Land O'Frost is now able to offer consumers an opportunity to make and enjoy their favorite restaurant sandwich at home.
On August 5, President Obama proposed several tactics that would help military veterans returning to civilian life find jobs. The president also called on Congress to re-introduce the Help Veterans Own Franchises (HVOF) Act, which was originally introduced in 2009.
The new proposals, and passage of the HVOF Act, could result in an influx of military veterans becoming quick-serve franchisees.
Blimpie will celebrate its 47th anniversary with the launch of a new program called Blueprint 47. The program will offer 47 current franchisees and 47 military veterans a discount when franchising a Blimpie location.
The program, which began Jan. 15 and will only run through Jan. 30, discounts the intial franchise fee from $18,000 to $47.
Blueprint 47 supports new entrepreneurs in achieving business ownership, while also helping current franchisees to expand their business into multiple units.