The chief executive officer is often the face of a brand. And when the time comes for a new leader to assume the role, experts say, an efficient succession plan can help establish a smooth transition and reassure employees that all is well with the brand.
Elevation Burger, the organic burger chain, has made strides under the leadership of its new CEO, Rick Altizer, in his first five months at the helm. Since the former McDonald’s executive came on board in late March of this year, Elevation Burger has announced plans to continue growing its domestic and international footprint, as well as the imminent rollout of several exciting new products, marking the first time the company has expanded its menu in five years.
Elevation Burger is offering a brand new menu item: the Barbecue Bacon Cheddar Burger, which is now available at Elevation Burger locations nationwide for a limited time only.
Made with the highest quality ingredients, Elevation Burger’s Barbecue Bacon Cheddar Burger includes two 100 percent organic, grass-fed, free-range beef patties; melted, aged, unprocessed Cheddar cheese; organic bacon; caramelized onions; and Simply Heinz Barbecue sauce. It’s the first menu addition for the restaurant in five years.
Former McDonald's executive Rick Altizer has been appointed CEO of Arlington, Virginia-based Elevation Burger—one of the first and largest organic burger chains in the country. Altizer assumes the role from founder Hans Hess, who takes on the role of board chairman, and will advise Altizer and the leadership team on brand, growth, and sustainability strategies. The transition will be effective as of March 24, 2014.
French/West/Vaughan (FWV), an independent public relations and brand communications agencies, has been selected by Virginia-based burger franchise Elevation Burger as national agency of record for the company’s U.S. and international locations.
When even a payment-processing company admits that the idea of payment processing is a pain in the side of most local merchants, it’s hard to deny that credit card processing may need some changes. And Swipely is ready to make them.
The purpose behind the company, founder and CEO Angus Davis says, is to help local merchants find success by accepting payments, better understanding their customers, and growing their sales.
Elevation Burger, a 100 percent organic beef burger chain, recently signed two new franchising deals in the cities of Wyomissing, Pennsylvania, and Houston. With 39 stores in operation, the company is expanding worldwide with the help of franchise development partner Fransmart, who has developed territories across the U.S. and the Middle East.
Elevation Burger, the rapidly growing, national fast-casual restaurant known for its burgers, reaffirms its commitment to providing gluten-intolerant guests with delicious meal options, by announcing its participation in the international Chef to Plate Gluten-Free Awareness Campaign. Sponsored by the GlutenIntolerance Group (GIG) of North America, the campaign honors National Celiac Awareness Month (May).
To honor the Cinderella story of this year’s 2013 Men’s NCAA Tournament and its hometown team – Florida Gulf Coast University (FGCU) – Elevation Burger Fort Myers (9902 Gulf Coast Main St.) announces plans for a March Madness celebration on Friday, March 29. That evening (at 10:17 p.m. EDT), the No. 15 seed Eagles will take on the No. 3 seed Florida Gators in the Sweet 16 South Regional semifinal.
Elevation Burger, the rapidly growing, national fast-casual burger restaurant, announces that its Dallas location (8611 Hillcrest Ave.) has become the first restaurant in Dallas to be awarded the prestigious LEED-Silver Certification. Elevation Burger joins an elite group of only 38 restaurants in the nation to become LEED-Certified by the U.S. Green Building Council.