Promotions

May 26, 2012

Promotions

featured articles

Summer LTOs Heat Up Menus Chains return to the basics with their summer promotions.	The Buzz About Bonnaroo Ben & Jerry’s discovered that a good sponsorship partner is one that jibes with your brand personality.
Extreme Makeover, Fast Food Edition Kickstarting growth through rebranding efforts requires more than a logo change and new wall colors.	Brands Get Behind Autism Awareness Quick serves roll out promotions for Autism Awareness Month.
If It Looks Like a Restaurant… New C-store marketing campaign spotlights fresh food offerings.	Make Your Ethnic Concept a Familiar Favorite If you want to introduce your ethnic concept to burger-and-fries-loving Americans, try giving them something they’re familiar with.
The Burger Boys For the last 35 years, McDonald’s has had a hand in choosing the biggest basketball stars in the country.	The Kids’ Meal Compromise While some fight over what to do with kids’ meals, Roy suggests there are compromises to look into.
3 Ways to Improve Local Marketing For small concepts, diversifying local-store marketing efforts beyond fliers and handouts is the best way to secure new business.	A Time to Innovate Lenten season offers quick serves opportunity to test new dishes with customers.

industry headlines

Marble Slab, MaggieMoo’s Debut Limited-Edition Flavors

2012-05-24

Marble Slab Creamery and MaggieMoo's Ice Cream & Treatery will kick-off the Memorial Day weekend by offering limited-...

Krispy Kreme Gets Zesty with Summer Donuts, Drinks

2012-05-23

Krispy Kreme adds some zest to its Fruit Stand Flavor summer treats with a new lemon and lime duo of doughnuts, including new Key Lime Kreme...

N.Y. Franchisee Stars in Edible Arrangements TV Spots

2012-05-23

When Judy Annunziata purchased her first Edible Arrangements franchise in 2006, she never expected that some day she would be a face of the...

BK Offers $1 Smoothies, Frappes This Weekend

2012-05-23

BURGER KING restaurants nationwide are helping guests beat the heat and celebrate this holiday weekend with cool, new Strawberry Banana and...

Barberitos Rolls Out Mango Salsa

2012-05-23

Barberitos has rolled out a new limited-time menu item, Mango Salsa. The Mango Salsa is available system-wide and rolled out for customers on May...

Taco Bell Big Hitter Box Leverages MLB Sponsorship

2012-05-22

Taco Bell’s food innovation experts are at it again. This time, they’ve found a way to put nachos into a burrito.

On May...

Pie Five Serves Up Sweet Thai LTO

2012-05-22

If you have a taste for Asian fare, Pie Five Pizza Co. invites you to indulge with the introduction of the Sweet Thai Pie! The Sweet Thai Pie is...

Great American Cookies Hosts Father’s Day Contest

2012-05-16

To celebrate Father's Day, Great American Cookies will be hosting a national contest celebrating the Great American Dad. Beginning May 14...

Milio’s Sandwiches Brings Back Mediterranean Trio

2012-05-16

A privileged few of us are lucky enough to jet off to Greece or Malta for the summer, but for those left behind, Milio’s Sandwiches is...

Does Asparagus Stand a Chance Against Fries?

2012-05-14

Mark Bucher, founder of BGR The Burger Joint, is fighting for asparagus’ permanent existence at BGR’s 19 locations.

Starting...

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