Social Media

May 24, 2013

Social Media

featured articles

The New Face of R&D Brands look to fans, social media to develop new products and flavors.	Focus On the Values Panera Bread’s new marketing platform highlights the why, not the what.
The Perfect Match Online software adds new dimension to hiring.	Lessons in Facebook McDonald's social media campaign nets up to four times its initial investment.
Time to Jump on the Bandwagon? It’s smart to follow industry trends, but don’t forget to add your own touch.	What Comedy Can Do For You Wahoo’s uses comedy podcast to reach new customers.
The Town-Gown Affair Even with a customer base made up of transient students, college towns represent a major opportunity for quick-serve operators.	Be Seen, Not Just Heard In image-based social networks like Pinterest and Instagram, restaurants now have their ideal social networks.
Let the Games Begin Both official and unofficial sponsors are looking to capture marketing gold with the Olympics.	The Marketing Measuring Stick A positive ROI is obviously key, but don’t forget to outline a process that will help you meet your objectives.

industry headlines

Smithfield's Feeds "The Bald Entrepreneurs" in NC

2013-05-23

Smithfield’s Chicken ‘N Bar-B-Q is celebrating the success of the fundraising chapter of the St. Baldrick's Foundation, known as...

Long John Silver's Reintroduces a Crowd Favorite

2013-05-23

Long John Silver’s, a quick service seafood company, is bringing back the restaurant’s classic tartar sauce this summer.

...

Moms Show Their Love for Barbecue on Mother's Day

2013-05-15

Dickey’s Barbecue announced record Mother’s Day sales, with year-over-year sales up a full 25 percent.

The company also...

Whataburger Celebrates Burger Month with Contest

2013-05-09

Whataburger Restaurants will celebrate National Burger Month by hosting an Instagram photo contest. Fans will be able to enter to win one of four...

Del Monte Fresh Announces 2nd of 4 Weekly Winners

2013-05-09

Del Monte Fresh Produce N.A., Inc. (Del Monte) announces its second of four weekly aspiring chef winners of its “Find Your Inner Chef...

Wendy's Moonlight Meal Deal Satisfies Late-Night Cravings

2013-05-08

When it comes to late-night quests for food, eight in 10 Millennial males said they want good food—not just any food, according to a recent...

Ben & Jerry's Truck Doles Out Free Scoops in L.A.

2013-05-07

Thirty-four years ago, two homemade ice cream guys named Ben and Jerry opened up the front door at their little mom and pop Scoop Shop in...

Whataburger Hits Instagram to Celebrate Nat'l Burger Month

2013-05-06

Whataburger Restaurants, known for custom-made, always-fresh burgers, will celebrate National Burger Month by hosting an Instagram photo contest...

Genghis Grill Guests Lose More than 2,200 Pounds

2013-05-03

Genghis Grill, the largest build-your-own-stir-fry chain in the United States, announced the winner of the third annual Health Kwest: Steve Ellis...

Dunkin’ Hits Twitter to Say Hello to Simply Orange

2013-05-02

With National Orange Juice Day this Saturday, May 4, Dunkin’ Donuts, America’s all-day, everyday stop for coffee and baked goods, is...

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