Social Media

May 22, 2013

Social Media

featured articles

What Life Stage is Your Brand in? Brand-building strategies change as a company progresses from the start-up phase to maturity.	Rethinking Gen Y A recent study finds that Millennials may be more closely linked to their predecessors than previously believed.
Enough About Social Media, Here’s the Deal Fast-casual columnist George Green explains how brands can really use social media to their advantage. And it ain’t by tweeting.	The Good, Bad About Mobile Marketing The popularity of smartphones is skyrocketing, and their importance as a marketing tool can’t be understated. Here’s how you can unlock the full potential of mobile to build your brand.
5 Must-Haves for Social Marketing Success Learn how to stretch your marketing dollars by integrating social media with traditional marketing strategies.	Trust Roy, It's Worth a Grand When you open the doors to your quick-serve unit, don’t be a softy; do it in style by heeding Roy’s tips.
One to Watch: Pinkberry Los Angeles–based frozen-yogurt chain gained big buzz in Hollywood before catching on across the country.	Coupons on TV? New technologies have essentially killed traditional TV advertising, but an interactive solution may bring the medium some new life.
America’s Top 20 Food Trucks The mobile concepts you should be watching.	500 Million Reasons to Launch Online Ordering A growing number of quick serves are using the power and influence of social media to revolutionize online ordering.

industry headlines

Moms Show Their Love for Barbecue on Mother's Day

2013-05-15

Dickey’s Barbecue announced record Mother’s Day sales, with year-over-year sales up a full 25 percent.

The company also...

Whataburger Celebrates Burger Month with Contest

2013-05-09

Whataburger Restaurants will celebrate National Burger Month by hosting an Instagram photo contest. Fans will be able to enter to win one of four...

Del Monte Fresh Announces 2nd of 4 Weekly Winners

2013-05-09

Del Monte Fresh Produce N.A., Inc. (Del Monte) announces its second of four weekly aspiring chef winners of its “Find Your Inner Chef...

Wendy's Moonlight Meal Deal Satisfies Late-Night Cravings

2013-05-08

When it comes to late-night quests for food, eight in 10 Millennial males said they want good food—not just any food, according to a recent...

Ben & Jerry's Truck Doles Out Free Scoops in L.A.

2013-05-07

Thirty-four years ago, two homemade ice cream guys named Ben and Jerry opened up the front door at their little mom and pop Scoop Shop in...

Whataburger Hits Instagram to Celebrate Nat'l Burger Month

2013-05-06

Whataburger Restaurants, known for custom-made, always-fresh burgers, will celebrate National Burger Month by hosting an Instagram photo contest...

Genghis Grill Guests Lose More than 2,200 Pounds

2013-05-03

Genghis Grill, the largest build-your-own-stir-fry chain in the United States, announced the winner of the third annual Health Kwest: Steve Ellis...

Dunkin’ Hits Twitter to Say Hello to Simply Orange

2013-05-02

With National Orange Juice Day this Saturday, May 4, Dunkin’ Donuts, America’s all-day, everyday stop for coffee and baked goods, is...

Green Leaf’s Celebrates Salad Month with iPad Giveaway

2013-05-02

Green Leaf’s Beyond Great Salads is kicking off salad season and National Salad Month with the launch of iLove Salad iPad Giveaway. Green...

Cheeseboy to Reward 10,000 Acts of Kindness

2013-04-17

In honor of National Grilled Cheese Month, Cheeseboy: Grilled Cheese To Go, America’s first quick-service grilled cheese franchise concept,...

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