The number of mobile orders is only increasing industrywide.
And all signs point to more records being broken.
And there's evidence the inflationary climate has started to turn guests toward value.
App downloads spiked as the brand offered rewards members an early in.
The promotion resulted in more new installs than the original coffee subscription launch.
March downloads of its app soared 767 percent over February.
The brand is averaging some 100,000 more daily active users.
The chain had 100 percent more downloads in 2021 than the second best.