Jennifer Loeffel, president of Internet marketing firm New Media Socialite, explains how an operator can maximize his social media presence when he opens his second store.
Negotiating a lease for a second location is like planning for a second marriage: The ground rules are similar, but you’re still starting all over. Attorney Randall Airst offers some tips to help protect your interests.
Opening a location with a drive thru presents a new set of challenges. Architecture expert John Miologos helps you open your new window of opportunity.
A South Korean treat is ready to become an American favorite.