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The Grass is Always Greener
Companies find going green can be a natural extension of their brand message.
Wingstop Takes Flight
Armed with the marketing, infrastructure, and know-how, Wingstop is poised to be the quick-service brand that finally takes wings national.
The 75-Year Roller Coaster
Experts say a brand must evolve with society, the marketplace, and consumers. So how has Krispy Kreme survived for 75 years by doing the exact opposite?
QSR 50 Contenders
These quick-service and fast-casual companies just missed the QSR 50.
Top Menuboard Strategies
A sharp menu strategy and menuboard design can help operators increase sales, despite the menu-labeling mandate.
Activation is Key in Sports Marketing
A 30-second spot at last month’s Super Bowl went for nearly $3 million. So why is sports marketing the largest sector of the sponsorship industry—and how can you make it work for you?
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PDQ to Celebrates 5th Birthday with New Menu Item
Juice It Up! Opens First Mall Kiosk Storefront
McAlister’s Offering Free Food to Kids Halloween Weekend
Dunkin' Brands Enjoys Record-Breaking Beverage Sales
McDonald's 3Q Sales Rise Thanks to All Day Breakfast
Firenza Pizza Inks Deal for 42 New Florida Locations
Could Climate Change Cost Us Ben & Jerry’s Ice Cream?
Subway Honors National Sandwich Day by Giving Back
BurgerFi Sets Sights on D.C. Area Expansion
Poke House Brings Concept to Fort Lauderdale