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Burger King CEO: We're Working on Delivery
The fast-food giant tested delivery in the past, and is getting ready to give it another shot.
How Hot Dogs—Yes, Hot Dogs—Are a Menu Winner
Guess what? Hot dogs and sausages aren’t as boring as you thought. Here's how to wow your customers with wacky wiener flavors and ingredients.
Playing the Field
By diversifying their portfolios with multiple brands, franchisees can ensure financial stability and operational efficiency.
When Tech and Labor Collide
Restaurants are quickly discovering that technological and mobile advancements are changing every aspect of the quick-service industry—labor included.
Subway Stands to Win the Innovation Game
More quick serves are expanding their menus, but Subway’s new premium ingredients could bring in the most customers.
Playing the Part
Whether promoting the brand or enlivening a birthday party, brand mascots drive engagement.
The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
Doing the Deal
A health check of the mergers and acquisitions market shows opportunities for growth.
2014’s Top Brand Stories
The top players from a busy year in quick-service news.
The Way to a Good Slogan
Burger King’s new tagline positions brand to reach more Millennial consumers.
Burger King Settles Lawsuit Over Croissan’wich Deal
A settlement has been reached with Burger King in a class action lawsuit alleging that certain Burger King restaurants charged a higher price for two ...
Flamin’ Hot Mac n’ Cheetos Have Arrived at Burger King
Burger King restaurants and the Cheetos brand are introducing the next big portable snack mashup, new Flamin’ Hot Mac n’ Cheetos.
Burger King is Shaving Its Mustache for Movember
Burger King is helping change the face of men’s health by changing ours.
Popeyes Turns to Value as Chicken Wars Heat Up
Restaurant Brands International is finding the limited-service chicken industry to be a crowded one.
Burger King Launches Campaign Against Bullying
Scrawny. Short. Ugly. Fat. Weird.
SICOM Donates to Burger King's Hurricane Relief Efforts
In support of the Burger King brand’s continued hurricane relief efforts in the United States and Puerto Rico, SICOM announced the donation of $25,000...
Burger King Heats Up Spicy Nuggets Battle with Wendy’s
Burger King is now offering spicy chicken nuggets, seeking to fill a perceived customer void left by competing chain Wendy’s after it scaled back the ...
Fired Recently? Burger King Will Give You a Free Whopper
Nobody can fault you for using that pink slip as a napkin now.
Cheesy Tots are Back at Burger King for a Limited Time
Burger King restaurants are bringing back the BK fan-favorite snack, Cheesy Tots to participating restaurants for a limited time only.
Burger King Fires Up Sales, Tim Hortons Struggles
Second-quarter financials buzzed for Restaurant Brands International (RBI) Wednesday thanks to stellar sales from Burger King.
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