El Pollo Loco

El Pollo Loco

industry headlines

El Pollo Loco Turns Up Digital Efforts, Including New Loyalty

2017-06-14 El Pollo Loco announced the launch of several new digital initiatives including an all-new loyalty program called Loco Rewards, a completely redesigne...

El Pollo Loco Hosting Annual Grill Master Challenge

2017-05-11 El Pollo Loco announced the company is bringing back its annual Grill Master Challenge.

El Pollo Loco Unveils New Layered Avocado Salads

2017-05-01 El Pollo Loco announced the introduction of four new Layered Avocado Salads, available for a limited time.

El Pollo Loco Debuts in Watauga, Texas

2017-04-26 El Pollo Loco, the nation's leading fire-grilled chicken chain, opened its newest restaurant in Watauga, Texas, today.

El Pollo Loco Announces New Development Incentives

2017-04-10 El Pollo Loco announced a new development incentive program to drive accelerated growth and penetration in new markets.

El Pollo Loco to Open 13 New Restaurants in Texas

2017-03-28 El Pollo Loco, the nation’s leading fire-grilled chicken chain, announced it has expanded its franchise development deal with Chicken Time Holdings, L...

El Pollo Loco Reports 7.2 Percent Revenue Increase

2017-03-10 El Pollo Loco Holdings, Inc. announced financial results for the 13-week period and 52-week period ended December 28, 2016.

Baja Shrimp is Back at El Pollo Loco

2017-02-06 El Pollo Loco announced the return of fan favorite Baja Shrimp, featured in four new, hand-crafted items.

El Pollo Loco Honors LA Roots with New Campaign

2017-01-05 El Pollo Loco announced the launch of its new “Road to Authenticity” creative campaign.

Guests Can Now Order El Pollo Loco Online

2016-12-01 El Pollo Loco announced the launch of its online ordering platform and mobile app.