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2015’s Biggest Brand Stories
Six news-makers that helped define the year in limited-service restaurants.
How to Age Gracefully
The pros and cons of getting old as a brand.
Playing the Part
Whether promoting the brand or enlivening a birthday party, brand mascots drive engagement.
Bird is the Word
Long an American staple, fried chicken today is getting more creative.
Hold the Bread
Who says sandwiches need bread? These carrier alternatives combine innovation and novelty to appeal to consumer interest.
Holding It Together
Packaging innovation in nontraditional venues drives change across the industry.
2013’s 7 Best Brand Stories
Marketing and product moves from these quick serves kept the industry buzzing this year.
Poultry Goes Premium
With sophisticated menu items, upgraded interiors, and a laser focus on the customer experience, the chicken segment is moving upmarket.
All the World’s Your Stage
An online presence can be a boon to business and give quick serves global appeal. But it also has the power to haunt them.
Africa: The Final Frontier?
With many international markets growing increasingly saturated with U.S. quick-serve brands, Africa could become the next growth target.
KFC’s Canadian Fast Casual Opens 2nd Unit, Adds Beer
KFC Canada is keeping things Fresh with the announcement that its new urban fast-casual concept, first piloted in December 2013 as KFC Select, is expa...
KFC Turns to Moms for Survey on Family Mealtime
KFC turned to moms for an online survey on consumer preference for family meals conducted with the help of Wakefield Research.
KFC Debates: Should Foods Touch or Not?
It’s the meal that inspired the signature routine for one of America’s most famous comedians.
Mobile CRM Provider Punchh Inks First-Ever Int'l Deal
Punchh will implement its mobile CRM suite throughout QSR International’s enterprise.
NPD: Consumer Habits Shouldn’t Stop Brand Innovation
Despite buzz around the industry surrounding Millennials’ desire for new and adventurous foods, a recent report from The NPD Group found that more tha...
KFC Wants to Know: #HowDoYouKFC?
KFC is tuning into the needs of its consumers, new and old.
KFC Comes to Aid of Busy Families with Festive Feast
KFC’s Festive Feast is back this holiday season, giving busy families an easy dinner solution.
KFC Honors the Colonel with Charity Auction
Colonel Harland Sanders' commitment to helping others was legendary for the KFC brand.
KFC Ups Commitment to Snacking with Go Cup
Life has never been more hectic, and today’s on-the-go consumers are hungry for a better way to snack.
KFC Among U.S. Brands that Dominate Chinese Market
Millward Brown has announced the 20 most powerful brands in China, a list dominated by U.S. brands and led by KFC.
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Nekter Juice Bar Plans for 300 Units in Five Years
Freddy's Brings Back Fish LTO and Mint n' Oreo Concrete
Maui Wowi Offers a Healthy Alternative to V-Day Treats
Burger 21 Gears Up for Big Franchise Growth
D.C. Area Concept Paisano's Pizza Plans 11 New Units
Delivery Beyond Pizza Up 33 Percent
Capriotti's Names DTT as Preferred Vendor
Noodles & Co. Features Gochujang, Authentic Flavors
Golden Chick and Heff's Burgers Team Up in Texas
Seafood Brands Prep for Volume, Innovation at Lent
Ones to Watch