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How to Age Gracefully
The pros and cons of getting old as a brand.
Playing the Part
Whether promoting the brand or enlivening a birthday party, brand mascots drive engagement.
Bird is the Word
Long an American staple, fried chicken today is getting more creative.
Hold the Bread
Who says sandwiches need bread? These carrier alternatives combine innovation and novelty to appeal to consumer interest.
Holding It Together
Packaging innovation in nontraditional venues drives change across the industry.
2013’s 7 Best Brand Stories
Marketing and product moves from these quick serves kept the industry buzzing this year.
Poultry Goes Premium
With sophisticated menu items, upgraded interiors, and a laser focus on the customer experience, the chicken segment is moving upmarket.
All the World’s Your Stage
An online presence can be a boon to business and give quick serves global appeal. But it also has the power to haunt them.
Africa: The Final Frontier?
With many international markets growing increasingly saturated with U.S. quick-serve brands, Africa could become the next growth target.
David Novak’s Global Vision
How the CEO and chairman of Yum! Brands is still dedicated to growing the world’s leading restaurant brand.
KFC Debuts Bite-Sized Original Recipe Chicken
In what the brand is calling its biggest product launch since Kentucky Grilled Chicken, KFC today introduced Original Recipe Bites.
Bacon Sundae Boosts BK's Quality Perception
Burger King's new summer menu of barbecue offerings and a much-talked-about bacon sundae dessert, which debuted in the U.S.
KFC Awards Double Honors to Henny Penny
Henny Penny Corporation has been named both Equipment Supplier of the Year and Supplier of the Year by the KFC organization in recognition of recently...
Quiznos, Smashburger, KFC Land at San Jose Airport
After an extensive bid competition, AERIS, the administrator of the Juan Santamaría International Airport in San Jose Costa Rica, officially announced...
KFC Canada's New Double Down is a Zinger
KFC revealed its new hot and spicy Zinger Double Down sandwich in Canada on March 12. It’s available while supplies last.
Psst... KFC Has a (Social Media) Secret
Everyone loves a good secret, especially when it’s fresh.
China Continues to Be Major Engine for Yum Growth
With more than half of Yum!...
KFC’s Ultimate Wingman Donates $10K to Hospital
It was a great party and an even better cause.
Wendy’s Appoints R. Scott Toop to SVP, General Counsel
The Wendy’s Company today announced the appointment of R.
San Diego Teen Scores College Scholarship from KFC
Today, a photo is worth more than a thousand words—it’s worth a college education.
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