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The Great Spin-Off
More fine-dining and casual brands are opening fast-casual sister concepts in an effort to capture a new customer base.
A CEO's Mission Sets Pace for Entire Brand
Positioning your brand for the long haul starts with a well crafted and executed mission statement.
Ruby Tuesday Lends a Hand to Lime Fresh
Casual-dining concept agrees to develop and open as many as 200 new Lime Fresh Mexican Grill locations throughout the Eastern U.S.
At Lime Fresh, Only the Most Humane Meat Will Do
Company announces that it is now the only chain restaurant in the U.S. to use 100 percent Certified Humane meats.
Lime Fresh Recognized for Humane Ways
South Florida–based company earns humane certification from Humane Animal Farm Care for the ground beef used in all locations.
Lime Fresh Finds Social Media Effective
The Mexican grill offers new ways for customers to get involved through social media sites, and so far, tactics have been working.
Lime Fresh Taking Care of Families During Holiday
Mexican concept donates more than $4,000 to help provide food for more than 150 Florida families.
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START TO FINISH: WHAT INSPIRES EXECS
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Marc Halperin: Resident F&B Expert
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