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Long a marketing platform for only a select few in the foodservice industry, the Olympics are evolving—and so are the tactics to capitalize on them.
Kiosks Keep Their Cool
Even in a smartphone era, touch-screen kiosks give brands a fun, efficient ordering innovation.
Where We Stand with the Value Wars
With competition once again heating up among quick serves, the value wars have returned.
Subway Stands to Win the Innovation Game
More quick serves are expanding their menus, but Subway’s new premium ingredients could bring in the most customers.
2016 Applied Tech Awards
Eight technology innovations that are reshaping the future of the limited-service restaurant industry.
The Top Stories of 2015
The biggest news of the year in the quick-service and fast-casual industries.
2015’s Biggest Brand Stories
Six news-makers that helped define the year in limited-service restaurants.
Playing the Part
Whether promoting the brand or enlivening a birthday party, brand mascots drive engagement.
Good Fat, Bad Fat
Good fats help promote health while providing tastes chefs want.
The Delivery Debate
Delivery services are springing up around the country, giving operators a new sales channel—if it’s right for their brand.
McDonald's to Expand All-Day Breakfast Options Nationally
This September, breakfast fans will have more choice when they opt for McDonald’s All Day Breakfast, as more choices will be added to the national All...
McDonald's New York Metro Hires New VP of Operations
McDonald’s New York Metro Region announced the hiring of Mathew Ajayi, who began working with the brand more than 20 years ago, to serve as vice presi...
Cooper-Atkins Named McDonald's Supplier of the Year
At the recent McDonald’s Worldwide Convention, Cooper-Atkins Corporation was the recipient of the “McDonald’s 2015 Global Supplier of the Year” award.
McDonald's Picks Fresh Strawberries for Menu Specials
McDonald's sources strawberries used in its McCafe Strawberry Orange Mango Smoothie, Strawberry Banana Smoothie, Strawberry Lemonades, and Fruit ‘N Yo...
McD's Tests New Fry Recipe Featuring Gilroy Garlic
A new flavor of french fries—Gilroy Garlic Fries—are currently being tested in McDonald’s restaurants in the San Francisco Bay Area.
McDonald's Recognizes Antunes for Bun Toaster
Antunes, a family-owned and operated company specializing in the manufacturing of foodservice equipment, has been recognized by McDonald’s as part of ...
Revamped QSR Drive-Thru Performance Study Launches
QSR magazine, a leading restaurant industry trade publication, and SeeLevel HX, a business intelligence provider, have partnered to continue bringing ...
McDonald's is Cruising; Comp Sales Up Big in Q1
McDonald's Corporation announced results for the first quarter ended March 31, 2016.
McD's Largest Franchisee Unveils Premium ClubHouse Burger
Arcos Dorados, the world’s largest McDonald’s franchisee operating in 20 countries in Latin America and the Caribbean, has unveiled a new premium burg...
McDonald's to Offer 4 Classics as Part of Value Menu LTO
For the first time in the company’s history, McDonald’s USA is offering four of its most iconic menu items—the Big Mac made with 100 percent beef, a 1...
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