industry headlines

Report: Keep It Simple, Like Subway

2011-02-26 Subway was the top quick serve in a recent study measuring consumer perceptions of the “simplicity” of various brands.

Chipotle BBQ Bacon Joins McDonald's Angus Line

2011-02-08 McDonald's Angus Third Pounders just got bolder with the new Chipotle BBQ Bacon Angus Burger.

McDonald's Adds to Board of Directors, Promotes Executive

2011-01-27 McDonald’s Corporation announced that Don Thompson, president and chief operating officer, was elected to the company’s Board of Directors, effective ...

McDonald's Honored With Catalyst Award

2011-01-26 Catalyst, a nonprofit organization supporting expanded opportunities for women in the workplace, announced that McDonald's Corporation received a 2011...

McDonald's Sees Positive Fourth Quarter

2011-01-24 McDonald's Corporation announced that it saw positive results for the fourth quarter, including a global comparable sales increase of 5 percent.

McDonald’s Oatmeal Now Available Nationwide

2011-01-03 McDonald's kicks off the new year with the national introduction of its new Fruit & Maple Oatmeal available for customers for breakfast and throug...

Starbucks Twice as Good as McDonald's in Media Impact

2010-12-08 Media measurement technology firm General Sentiment released its newest brand analysis, the Fall 2010 Fast Food Industry Report.

HSUS Again Calls on McDonald's to Go Cage Free

2010-12-08 Following food safety concerns recently highlighted by the largest egg recall in U.S.

McDonald’s Jumps on the Oatmeal Bandwagon


McDonald’s Corp. said it plans to roll out an oatmeal item to its more than 14,000 restaurants on Jan. 3.

Fruit & Maple Oatmeal, which has been in test since earlier this year, will be available all day long, with or without brown sugar, for $1.99. The item contains 290 calories with sugar and 260 calories without it.


Of All the Fries, Customers Choose McDonald’s

2010-12-03 Whether you call them French fries, chips, or frites, whether they come thick-cut, crinkled, straight, or curly, fries are a staple of the American di...