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The Top Stories of 2015
The biggest news of the year in the quick-service and fast-casual industries.
2015’s Biggest Brand Stories
Six news-makers that helped define the year in limited-service restaurants.
Playing the Part
Whether promoting the brand or enlivening a birthday party, brand mascots drive engagement.
Good Fat, Bad Fat
Good fats help promote health while providing tastes chefs want.
The Delivery Debate
Delivery services are springing up around the country, giving operators a new sales channel—if it’s right for their brand.
The New Angle on Antibiotics
McDonald’s announcement that it would remove antibiotics from chicken could signal an industry-wide shift.
The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
The Evolution of Farm to Table
Getting food from the supplier to the menu has never been more complicated. Here’s what you need to know about the evolving supply chain.
Tale of Two Brands
McDonald’s used to own a majority stake in Chipotle. Now it might be losing its status as top industry influencer to Steve Ells & Co.
Supersize Me Not
Included in Pizza Hut’s recent brand reboot was a Skinny Slice pizza, which uses a thinner crust.
McDonald's Legendary McRib Returns in Style
Where is the McRib?...
McDonald's Elevates Chicken Welfare Standards
Saying “healthy animals provide safe food,” Bruce Feinberg, the senior director at McDonald’s responsible for Global Quality Systems, wrote an article...
McDonald’s Will Introduce a New Value Menu Next Year
McDonald’s focus on value has boosted sales in 2017, and the brand hopes to continue that momentum into next year.
McDonald’s Snapchat Hiring is Back
McDonald’s announced Tuesday its modern approach to recruiting—Snaplications—is back.
McDonald's Introduces Buttermilk Crispy Tenders, Art Posters
McDonald’s continues to make changes that raise the bar across its menu.
McDonald’s Increases Hurricane Relief Support to $2M
McDonald’s Corporation announces that it will donate $1 million to the American Red Cross in support of the relief and recovery efforts for communitie...
Will Hurricanes Halt McDonald's Sales Momentum?
It’s clear that hurricanes Harvey and Irma will dent restaurant profits around the nation.
McDonald's Bringing Bottled Coffee to Stores Nationwide
McDonald’s is taking a cue from some of the biggest coffee brands in foodservice.
Britain Workers Stage First McDonald's Strike Ever
For the first time in 43 years, McDonald’s workers in Britain staged a strike to protest pay and others issues Monday.
Capgemini Accelerates McDonald’s Digital Adoption
Capgemini, a global leader in consulting and technology services, announced that it has signed a multi-year IT strategic provider agreement with McDon...
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Salata Names Iris Campos New Chief Operating Officer
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PizzaFire to Feed Homeless on Thanksgiving
California Tortilla Inks Deal to Debut in North Carolina
Creamistry to Open Second location in Houston
Sonic’s Cheeseburgers Will be Half-Price on Tuesday
Billy Sims BBQ Rolls Out Thanksgiving Sandwich
McAlister’s Giving Away Tacky Tea Sweaters for Black Friday
Rocket Restaurants Announce Expansion Into Germany