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2016 Applied Tech Awards
Eight technology innovations that are reshaping the future of the limited-service restaurant industry.
The Top Stories of 2015
The biggest news of the year in the quick-service and fast-casual industries.
2015’s Biggest Brand Stories
Six news-makers that helped define the year in limited-service restaurants.
Playing the Part
Whether promoting the brand or enlivening a birthday party, brand mascots drive engagement.
Good Fat, Bad Fat
Good fats help promote health while providing tastes chefs want.
The Delivery Debate
Delivery services are springing up around the country, giving operators a new sales channel—if it’s right for their brand.
The New Angle on Antibiotics
McDonald’s announcement that it would remove antibiotics from chicken could signal an industry-wide shift.
The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
The Evolution of Farm to Table
Getting food from the supplier to the menu has never been more complicated. Here’s what you need to know about the evolving supply chain.
Tale of Two Brands
McDonald’s used to own a majority stake in Chipotle. Now it might be losing its status as top industry influencer to Steve Ells & Co.
Humane Society Tries to Sway McDonald’s
The group is urging shareholders to approve its resolution to start transitioning toward cage-free egg usage.
'Night at the Museum' with McDonald's
The burger chain is teaming up with Twentieth Century Fox to promote the new Ben Stiller movie.
72nd Consecutive Month Sales Increase for McDonald's
Find out what kind of role the new snack wrap played in the unbeatable burger franchise's recent success.
McDonald's Poised to Rival Starbucks Nationwide Starting Today
The chain's McCafe menu items will now be served from coast to coast, marking its biggest product launch in 30 years.
SoCal McDonald's Stores Introduce McCafe Brews
The espresso-based lineup will be available for $2.29 and up.
Philly McDonald's Host Hiring Day
Attendees will be able to apply for available jobs at the May 5 event.
Kidz Bop Hits McDonald's Happy Meals
Each Happy Meal will come with one of eight CDs with four hit Kidz Bop songs on it.
McDonald's Celebrates Earth Day
The burger chain's headquarters is awarded LEED certification.
Have a Cup of Joe on Us
Canadian McDonald's locations are launching a two-week promotion to introduce its Premium Roast coffee.
McCafe Lineup Comes to Tri-State McDonald's
New York coffee drinkers can finally get their fix at the Golden Arches.
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Ones to Watch