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Long a marketing platform for only a select few in the foodservice industry, the Olympics are evolving—and so are the tactics to capitalize on them.
Kiosks Keep Their Cool
Even in a smartphone era, touch-screen kiosks give brands a fun, efficient ordering innovation.
Where We Stand with the Value Wars
With competition once again heating up among quick serves, the value wars have returned.
Subway Stands to Win the Innovation Game
More quick serves are expanding their menus, but Subway’s new premium ingredients could bring in the most customers.
2016 Applied Tech Awards
Eight technology innovations that are reshaping the future of the limited-service restaurant industry.
The Top Stories of 2015
The biggest news of the year in the quick-service and fast-casual industries.
2015’s Biggest Brand Stories
Six news-makers that helped define the year in limited-service restaurants.
Playing the Part
Whether promoting the brand or enlivening a birthday party, brand mascots drive engagement.
Good Fat, Bad Fat
Good fats help promote health while providing tastes chefs want.
The Delivery Debate
Delivery services are springing up around the country, giving operators a new sales channel—if it’s right for their brand.
Premium McD's Coffee in San Diego
The new offerings will include espresso-based McCafe Coffees.
McDonald's Sees Global Sales Rise
Global comparable sales increased 8.5 percent in August, while systemwide sales for McDonald's worldwide restaurants rose 14.1 percent.
Wendy's Counters McDonald's Struggling $1 Menu
As the Meatatarians take on the Dollar Menunaires, the nation waits to see which quick-serve’s double cheeseburger will survive.
McDonald's Partners with Lucasfilm Ltd.
Together are promoting a Star Wars: The Clone Wars-themed Happy Meal experience.
McDonald's Menu Focuses Pay Off
The company experienced a 6.7 percent comparable U.S. sales increase in July.
America's Worst Restaurants For Kids Revealed
Eat This, Not That!
authors grade 43 national chains; 6 receive an "F."...
Chip Makers Settle Calif. Suit
Four potato chip makers promised to slash levels of cancer-causing acrylamide in products over three-year period.
McDonald's to Feature Spy Gear Happy Meals
Kids can collect official Spy Gear gadgets with the purchase of a Happy Meal or Mighty Kids Meal.
Winner of McDonald's Big Mac Chant-off Announced
Winner's remix of jingle to be featured in national McDonald's TV commercial.
McDonald’s Honored for “Green” Efforts
Corporation's "green" efforts featured in new "Clear Air Counts" outdoor billboard campaign.
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