Jump to navigation
Playing the Part
Whether promoting the brand or enlivening a birthday party, brand mascots drive engagement.
Good Fat, Bad Fat
Good fats help promote health while providing tastes chefs want.
The Delivery Debate
Delivery services are springing up around the country, giving operators a new sales channel—if it’s right for their brand.
The New Angle on Antibiotics
McDonald’s announcement that it would remove antibiotics from chicken could signal an industry-wide shift.
The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
The Evolution of Farm to Table
Getting food from the supplier to the menu has never been more complicated. Here’s what you need to know about the evolving supply chain.
Tale of Two Brands
McDonald’s used to own a majority stake in Chipotle. Now it might be losing its status as top industry influencer to Steve Ells & Co.
Supersize Me Not
Included in Pizza Hut’s recent brand reboot was a Skinny Slice pizza, which uses a thinner crust.
Why is McDonald’s Still Struggling?
November comparable sales were worse than expected. So what’s wrong with McDonald’s?
An Undesirable Consequence
Some say misguided pro-labor push could threaten the franchise model.
Legal Concerns Break Tomato Labor Deals
Yum! Brands and McDonald's agreements with the Florida Tomato Growers Exchange are now considered moot.
Parents Group Scolds McD's for 'Selling Sex'
The Campaign for a Commercial-Free Childhood demands McDonald's pull its My Scene Barbie Happy Meal program.
McDonald's Donates to Philadelphia Schools
The company's Go Active! Awards grants money to area schools and encourages balanced active lifestyles in kids.
Jury Deciding McDonald's Hoax Case
Jury in Kentucky weighs liability in strip-search phone hoax at a McDonald's restaurant in 2004.
McDonald's Comeback Surprises Experts
McDonald's continues to enjoy surge, thanks to improved menus, marketing, and management.
McDonald's Strong August Performance
The company experiences an 8.1 percent increase in global sales for August.
McCafe Debuts in Japan
McDonald's McCafe coffee shops debuted in Japan on Wednesday, joining a coffeehouse battle among Starbucks, Tully's and others.
McDonald’s First to Use New Upromise Rewards Platform
Upromise launches a new program that promises to help merchants increase customer loyalty while providing new college savings opportunities...
The Big Mac turns 40!
Normally, a 40-year-old sandwich would be something to be avoided. Unless you're one of millions who flock to McDonald's each year to chow down on a Big Mac.
McDonald's Angus Third Pounders Move into New Markets
New York and Ohio marketing co-ops join Southern California in offering Angus Third Pounder burger.
Subscribe to QSR
Denise Lee Yohn: QSR’s Marketing Guru
Back of House
In the Store
START TO FINISH: WHAT INSPIRES EXECS
Women in Foodservice
Food & Beverage
Ingredients & Dayparts
Marc Halperin: Resident F&B Expert
Find a Supplier
Carve Barbecue Debuts in Glendale, Colorado
Dickey's Works with Multiple Delivery Partners
Vulcan and ITW Name New Chain and Retail VP
Topper's Creamery Signs Multiunit Deal in Florida
Cousins Subs and Johnsonville Sausage Tap into Wisconsin Flavor
Habit Burger Spices up Menu with Tempura Jalapeño Charburger
Dunkin' Targets College Campuses
It's an Autumn Overload—to Consumer Delight
King's Ransom: LeBron to Endorse Blaze Pizza
Long John Silver's Fundraises for Children's Miracle Network
Ones to Watch