industry headlines

McDonald’s CEO Earned Nearly Double in 2016

2017-04-18 McDonald’s CEO Steve Easterbrook’s first full year on the job turned out to be a lucrative one.

McDonald’s Announces Senior Leadership Changes

2017-04-05 McDonald’s USA announced the appointment of three new senior leaders: Morgan Flatley as U.S. Chief Marketing Officer; Farhan Siddiqi as Head of U.S.

McDonald's Expanding Fresh-Not-Frozen Burgers in Texas

2017-03-20 If you’re going to test out a better burger, Texas isn’t a bad place to start.

Hacked McDonald’s Twitter Account Criticizes Trump

2017-03-16 McDonald’s Twitter account has had an interesting Thursday morning.

McDonald’s Testing Mobile Pay in California, Washington

2017-03-15 McDonald’s is giving customers in Monterey and Salinas, California, and Spokane, Washington, the opportunity to first experience the new level of conv...

California is McDonald's Playground for Innovation

2017-03-15 California is one of those states that prides itself on being different. Think weather. Surfing. Avocados. Celebrity governors. Cabernet Sauvignon.

Northern California McDonald's Testing New McCafé Drinks

2017-03-14 McDonald's restaurants in the Sacramento, Stockton, and Modesto area are the first to test three new McCafé beverages that include a hot and iced Cara...

The History of McDonald’s Filet-O-Fish

2017-03-06 When McDonald’s franchisee Lou Groen noticed a drop in sales on Fridays in the predominantly Roman Catholic neighborhood where his store was based, he...

McDonald's Unveils its Plan for the Future

2017-03-02 McDonald’s outlined a long-term growth plan that will focus on convenience and technology in an attempt to win customers from competing quick-service ...

Bay Area McDonald's Testing out Crab Sandwich

2017-02-09 McDonald's restaurants in the San Francisco Bay Area are currently testing a new menu item: the McDonald's Crab Sandwich.