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Long a marketing platform for only a select few in the foodservice industry, the Olympics are evolving—and so are the tactics to capitalize on them.
Kiosks Keep Their Cool
Even in a smartphone era, touch-screen kiosks give brands a fun, efficient ordering innovation.
Where We Stand with the Value Wars
With competition once again heating up among quick serves, the value wars have returned.
Subway Stands to Win the Innovation Game
More quick serves are expanding their menus, but Subway’s new premium ingredients could bring in the most customers.
2016 Applied Tech Awards
Eight technology innovations that are reshaping the future of the limited-service restaurant industry.
The Top Stories of 2015
The biggest news of the year in the quick-service and fast-casual industries.
2015’s Biggest Brand Stories
Six news-makers that helped define the year in limited-service restaurants.
Playing the Part
Whether promoting the brand or enlivening a birthday party, brand mascots drive engagement.
Good Fat, Bad Fat
Good fats help promote health while providing tastes chefs want.
The Delivery Debate
Delivery services are springing up around the country, giving operators a new sales channel—if it’s right for their brand.
McDonald's and Yum! Wages Examined
Chinese labor officials are investigating both companies on claims that they underpay part-time workers in Guangdong.
McDonald's Presents Ray Kroc Awards
Top one percent of restaurant managers receive prestigious awards in celebration of being 'best in class.'...
McDonald's Rolls Out Fresh-Faced Packaging
Twenty-four "Citizen Celebrities" were selected from the first-ever global casting call.
McDonald's Edges Out Competition in Coffee Taste Test
A Consumer Reports taste test among coffee rivals says McDonald's brew beats Starbucks.
McDonald's Poised to Add Specialty Drinks
Wall Street Journal: New machines hint at McDonald's enterance into the specialty coffee arena.
McDonald's January Same-Store Sales Rise
McDonald's January same-store sales rose 4.9 percent on demand growth in Europe.
Michigan to Join Debate on Trans Fats
Michigan Rep. Lee Gonzales announces a plan to phase out trans fats by July 2008.
New Snack Wrap Options at McDonald's
McDonald's has expanded its Snack Wrap offerings to include a Honey Mustard version and a grilled chicken option.
On the APMEA Trail with McDonald's: Day Two
Winning over the Chinese consumer, one drive-thru at a time, is the key to McDonald's China's Plan to Win.
On the APMEA Trail with McDonald's: Day One
For the 37 markets that make up McDonald's Asia Pacific Middle East and Africa, Hong Kong and its new food studio is the center of the universe.
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