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Fast Food Leaders Double Down on the Dollar Menu
The value wars are about to heat up in a major way.
Why 2018 Could Be McDonald's Best Year Ever
This past year has been one to remember for the fast-food giant.
McDonald's to Launch New Dollar Menu in 2018
McDonald's is returning to value with the bold menu, which includes a new chicken sandwich.
Success Secrets from the Biggest Franchisees
Inside the stories of five large franchise companies that have all scaled in very different ways.
Why the Biggest Brands Are All In On Digital Ordering
Consumer demand for convenience boosts mobile apps, kiosk tech at the major quick serves.
At McDonald's, Are Customers Still Lovin’ It?
McDonald’s is struggling to stay competitive in a changing U.S. market.
Can Baby Boomers Save the Fast-Food Industry?
The 50-plus demographic is a powerful group whose choices can have a big impact on a brand’s bottom line.
How to Fix Foodservice’s Diversity Gap
The foodservice industry might employ the most minorities, but that diversity is not reaching the top ranks. Here’s how to bridge that gap.
Long a marketing platform for only a select few in the foodservice industry, the Olympics are evolving—and so are the tactics to capitalize on them.
Kiosks Keep Their Cool
Even in a smartphone era, touch-screen kiosks give brands a fun, efficient ordering innovation.
McDonald's Creates Red Envelopes to Celebrate Value Menu
McDonald's has introduced its new $1 $2 $3 Dollar Menu, which offers customers several delicious and craveable McDonald's items at a compelling value.
McDonald's Renews Sustainable Packaging Goals
McDonald’s 2018 goals are turning out to be eco-friendly, not just wallet friendly.
Report: Chick-fil-A, McDonald's are Winning Fast Food's Battle
Based on the non-cash transactions of millions of shoppers across the U.S., 1010data used its Merchant Insights to figure out which quick-service bran...
McDonald's Giving Away Prizes with Value Menu-Based Game Show
To ring in its new $1 $2 $3 Dollar Menu, McDonald’s is introducing a value-based game show called,“1-2-3 That’s a Meal!”...
McDonald's is Testing a New Fresh-Beef Burger
Remember the Arch Deluxe?...
McDonald’s Beloved Buttermilk Crispy Tenders Have Returned
Techknow Introduces Wireless Timer for Quick Service
McDonald's Pulls Buttermilk Crispy Tenders from Menus
As it turns out, McDonald’s couldn’t keep up with the demand for its new Buttermilk Crispy Tenders.
McDonald’s Tearing Down Store No. 1 Museum
McDonald’s is tearing down a piece of history. In December, the fast food chain said it plans to demolish its Store No. 1 Museum.
McDonald's Legendary McRib Returns in Style
Where is the McRib?...
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