industry headlines

McDonald’s Changes Purchase Plan

1999-12-15 McDonald's is making changes to its direct stock purchase plan—MCDirect Shares.

McDonald's Takes Over at Boston Market

1999-12-01 McDonald's Corporation and Boston Chicken, Inc. today jointly announced that a Definitive Purchase Agreement has been signed.

Blind Child Reads “First Book” In McDonald’s Ad

1999-11-15 In a new McDonald's commercial, 6-year-old Hannah Weathered of Lima, Montana learns to read her first book, a natural achievement for anyone her age.

McDonald's Bulgaria's Transfer to a Developmental Licensee Structure

1999-10-05 McDonald's first DL franchisees in Bulgaria include veteran McDonald's Bulgaria employee, Ivan Lissikov, and Svetozar Janevski and Zoran Matlievsk, both longstanding DL franchisees of McDonald's Macedonia...

QSRs to Aid in Hurricane Relief Effort

1999-10-05 National quick-service restaurant chains are reaching out to help victims of Hurricane Katrina in Alabama, Louisiana, and Mississippi.