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Research and development expenses can add significant dollars to a rebrand project.
A Global Game-Changer
International sports sponsorships could be the ticket to building a global brand presence.
You’ve Got to Start Somewhere
Women plant their roots in foodservice to prepare for a career climbing the ladder.
2013 Best Franchise Deals
Looking to add a brand to your portfolio? These are the limited-service industry’s best bets.
It's a Partnership, Not Charity
Partnering with other brands can strengthen your value proposition and introduce your own brand to new customers.
Activation is Key in Sports Marketing
A 30-second spot at last month’s Super Bowl went for nearly $3 million. So why is sports marketing the largest sector of the sponsorship industry—and how can you make it work for you?
The Fall of Pizza
The last decade was a struggle for most major pizza players. Can the segment’s leaders reverse their falling fortunes?
Who's the Face of Your Brand?
Several companies, including Domino’s and Pizza Hut, have found success in using real employees in television advertisements.
Papa Johns Surpasses $1 Million Mobile Orders
The technology was launched in July.
Pizza Founder Awarded for Service
The 2008 National Trails Corporate Award winners are announced.
Top Chains for Minorities
The National Minority Franchising Initiative names Top 50.
Papa John's One-Ups Pizza Hut on Facebook
The brand will give away free pizza to users who become "fans" of the brand online.
Papa John's Gears Up for Busy Halloween
The company expects to sell more than 1 million pizzas nationwide Halloween night.
Papa John's Opens 500th International Store
The company commemorated the milestone with a grand opening celebration in Istanbul, Turkey, yesterday.
Papa John's Redesigns Web Site
The new site has a distinct consumer side and a separate business and press side.
Pizza Delivery Debacles
Unusual pizza delivery stories are picked up by news sources more often than most would think.
Papa John's Drives Orders Online
Customers who order online during any weekend in September will be eligible for 2, one-topping pizzas for $20.
Papa John's Adds Six Pizzas
The company's specialty pizza line is now 14 varieties strong and $12.99 for a limited time.
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