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Research and development expenses can add significant dollars to a rebrand project.
A Global Game-Changer
International sports sponsorships could be the ticket to building a global brand presence.
You’ve Got to Start Somewhere
Women plant their roots in foodservice to prepare for a career climbing the ladder.
2013 Best Franchise Deals
Looking to add a brand to your portfolio? These are the limited-service industry’s best bets.
It's a Partnership, Not Charity
Partnering with other brands can strengthen your value proposition and introduce your own brand to new customers.
Activation is Key in Sports Marketing
A 30-second spot at last month’s Super Bowl went for nearly $3 million. So why is sports marketing the largest sector of the sponsorship industry—and how can you make it work for you?
The Fall of Pizza
The last decade was a struggle for most major pizza players. Can the segment’s leaders reverse their falling fortunes?
Who's the Face of Your Brand?
Several companies, including Domino’s and Pizza Hut, have found success in using real employees in television advertisements.
Papa John's Takes Online Ordering to Canada
Papa John’s has taken more than 40 million orders online since the company launched the service in the U.S. in 2001.
Papa John's Makes Online-Only Offer
From April 13 until April 15, customers can get a tax break by entering the “1040” promotional code when placing their online orders at Papa John's Web site.
Papa John's Plots Aggressive Move Into Canada
A new development agreement calls for 57 new Papa John's units to open in Canada.
New Papa John's Board Member Appointed
Senior vice president of WellPoint and president Individual Business of Anthem Jude Thompson joins Papa John's board of directors.
GE Capital Solutions, Franchise Finance Finances Purchase of 116 Papa John’s Restaurants
Halifax Group buys largest Papa John's franchisee company.
Papa John's Marks 24th Anniversary
The company has led the industry in order convenience by introducing online ordering in 2001 and text message ordering earlier this month.
Papa John's Looks for Ultimate Football Fan
Papa John's to provide a VIP bowl game experience to "Papa's Favorite Fan."...
Papa John's Introduces Text Ordering
The brand claims to be the first national pizza chain to offer text ordering.
Papa John’s Named One of the 50 Top Franchises for Minorities
Company launches Enterprise Zone Program to spur development.
Papa John’s Offers a Taste of Tuscany
New Tuscan specialty pizzas--Six Cheese and Roma Meats--available for a limited time for just $11.99...
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Denise Lee Yohn: QSR’s Marketing Guru
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