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Research and development expenses can add significant dollars to a rebrand project.
A Global Game-Changer
International sports sponsorships could be the ticket to building a global brand presence.
You’ve Got to Start Somewhere
Women plant their roots in foodservice to prepare for a career climbing the ladder.
2013 Best Franchise Deals
Looking to add a brand to your portfolio? These are the limited-service industry’s best bets.
It's a Partnership, Not Charity
Partnering with other brands can strengthen your value proposition and introduce your own brand to new customers.
Activation is Key in Sports Marketing
A 30-second spot at last month’s Super Bowl went for nearly $3 million. So why is sports marketing the largest sector of the sponsorship industry—and how can you make it work for you?
The Fall of Pizza
The last decade was a struggle for most major pizza players. Can the segment’s leaders reverse their falling fortunes?
Who's the Face of Your Brand?
Several companies, including Domino’s and Pizza Hut, have found success in using real employees in television advertisements.
Papa John's To Sell 84 Company-Owned Stores
Papa John's today announced an agreement to sell 84 company-owned restaurants in Colorado and Minnesota to a new franchise group, PJCOMN Acquisition Corporation.
Papa John's Increases Stock Repurchase Authorization to $500 Million
Papa John's International, Inc. yesterday announced an increase to $500 million in the amount of the company's common stock that may be repurchased.
Papa John’s Celebrates its 3,000th Restaurant, Gives Away 'Secret Ingredient'
Known for its "Better Ingredients, Better Pizza," Papa John's International, Inc. is celebrating the upcoming opening of its 3,000th restaurant by giving away one of its secret ingredients.
Papa John’s New Online Promotion Begins
Papa John's International, Inc. today announced a limited time promotion offering a free BlackBerry 7100g wireless handheld to customers ordering online at www.papajohns.com.
Papa John’s Ranks #1 in Customer Satisfaction
For the sixth straight year, Papa John’s claims the top spot on the American Consumer Satisfaction Index.
Papa John’s Hires New President and CEO
Nigel Travis, former president and COO of Blockbuster Inc., will lead the world’s third largest pizza company.
Papa John's Will Cut 70 Corporate Staff Jobs
The company expects the layoffs to reduce costs by about $2.3 million in 2005. The company will record approximately $750,000 in fourth quarter severance, outplacement, and related costs as a result.
Papa John's Expands "Pizza and Entertainment" Campaign
Papa John's customers who purchase four 20-ounce Coca-Cola beverages receive a cut-and-reveal sticker with four free music track downloads from Musicmatch.
Papa John's Opens Unit in Cayman Islands
The new unit, operated by Island Time Pizza, is the first Papa John's store to operate in the Caymans. Several more are planned.
Papa John's Opens First Asian Locations
Papa John's announced the opening of two restaurants in Seoul, South Korea, marking the expansion into the company's twelfth international market and its first presence in Asia.
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Dickey's Continues Expansion in California
Hungry Howie's Offers 'Love, Hope & Pizza' to Cancer Survivors
Wayback Burgers Selects Strategy Firm Ahead of IPO
Starbucks Plants a Coffee Tree for Every Bag Sold
Popeyes Turns up the Heat with Pepper Trio
BurgerFi Hosts Children in Need and Volunteers
Whataburger Kicks Up the Flavor with Buffalo Ranch Chicken
Domino's Sends Firetrucks for Delivery, Safety Education
Giardino Gourmet Salads Reaps Rewards of Rebrand
Caribou Marks 20 Years Raising Beast Cancer Awareness
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