industry headlines

Starbucks Coming to a Hotel Room Near You

2011-02-15 Starbucks announced that it is entering into an agreement with Courtesy Products, a provider of in-room coffee service to hotels, to provide Starbucks...

Starbucks VIA French Roast Set to Hit Stores

2011-01-03 Building on the popularity and momentum of the Starbucks VIA Ready Brew product line, Starbucks announced the availability of Starbucks VIA French Roa...

Starbucks Twice as Good as McDonald's in Media Impact

2010-12-08 Media measurement technology firm General Sentiment released its newest brand analysis, the Fall 2010 Fast Food Industry Report.

Starbucks Charts the Course for Future Success

2010-12-02 Starbucks detailed strategies for its next phase of growth at the company’s biennial Investor Conference.

Starbucks Joins the Canlis Birthday Game in Seattle

2010-11-02 Most birthday celebrations do not last 50 days or invoke a city-wide chase.

Starbucks Makes a Deal with Magic Johnson


Company acquires Magic Johnson Enterprises’ remaining 50 percent interest in Urban Coffee Opportunities (UCO), a partnership formed 12 years ago to build Starbucks stores in underserved neighborhoods. ...

Starbucks Wants You to "Give a Gift" via Facebook

2010-10-16 The app allows users to put money on their friends' Starbucks cards, making for a pleasant surprise.

Starbucks to Raise Some Prices, Lower Some Prices

2010-09-23 Due to increases in the price of green arabica coffee, coffee giant will lower the price of some of its most popular beverages but raise prices of labor-intensive and larger-sized beverages.

Starbucks VIA Now Has More Options

2010-08-31 Instant coffee product will now be sold in Vanilla, Mocha, Caramel, and Cinnamon Spice flavors.