To help fans kick off the school year in style, Taco Bell is launching an all-new Back to School collection on the Taco Shop starting August 20.
The Bell: A Taco Bell Hotel and Resort is finally open. Reservations sold out in just two minutes.
Marisa Thalberg headed up some groundbreaking campaigns.
The chain is working to transition its asset base to more carry-out, delivery-friendly units.
The taco chain is hoping to reduce antibiotics by 25 percent over the next six years.
Mark King and Artie Starrs will lead the YUM! chains.
Here are some of the top tricks of the business—and they don't need to break the bank.
Taco Bell made an unexpected entrance into the hotel space earlier this year announcing The Bell: A Taco Bell Hotel & Resort opening in Palm Springs in August.
After launching their “free taco every week” giveaway with T-Mobile Tuesdays during this year’s Super Bowl, T-Mobile and Taco Bell are going even bigger, creating their first co-branded T-MoBell st
While Nacho Fries are still available nationwide for a limited time, Taco Bell continues to elevate the fries game with four new food items hitting national and test market menus this week.
Taco Bell’s Cantina restaurants have been fan-favorite destinations since they first debuted in 2015. Today, Taco Bell has 43 Cantina and Urban In-line restaurants from Las Vegas to Manhattan.
Franchise groups consider fast casuals and other emerging brands as they look to diversify their portfolios.
As Taco Bell gears up for the national rollout of its new vegetarian menu this fall, sharing another exciting menu update—Taco Bell is taking fresh to the next level with another new menu that’s bu
Taco Bell’s highly anticipated Nacho Fries drop on menus nationwide for a limited time starting June 6.
Today Elo announced that its self-order kiosk project with Mexican-inspired quick-service restaurant Taco Bell won the Interactive Customer Experience Association’s Elevate Award for Best Restauran
Taco Bell teamed up with the NBA for the fourth year in a row, bringing back their “Steal a Game, Steal a Taco” promotion for the 2019 NBA Finals.
The 600-unit deal will take form over the next 10 years.
Taco Bell announced the return of the “Steal A Game, Steal A Taco” promotion for the 2019 NBA Finals presented by YouTube TV, rallying sports and non-sports fans alike to root for one thing: free t
The taco chain is diving into the other side of the hospitality industry.
The Taco Bell Foundation announced Tuesday that it is awarding $4,625,000 in Live Más Scholarships in 2019 ranging from $5,000-$25,000 each.
Summer is coming, and so is an all-new summer collection from the Taco Shop.Starting May 2, guests will be able to spice up your summer plans with all-new merchandise from Taco Bell.
ABTB, a company owned by Orangewood Partners and ABDD Capital announced that it has purchased eight additional Taco Bell restaurants in the greater Louisville, Kentucky, market.
In an open letter, Taco Bell is challenging the long-standing tradition of eating tacos on a predetermined day of the week: Tuesday.
The chain wants to have choices for everybody, it says.
The innovative events are returning in full force.
Restaurant visionary John Martin, who transformed Taco Bell from a $600 million regional chain to a $5 billion worldwide icon, passed away on January 18. He was 73.
Following the highly anticipated return on Nacho Fries, Taco Bell is once again challenging the fry-paradigm.
YUM!'s thriving chain has turned in seven straight years of growth.
Taco Bell fans have been wishing for delivery for years and now it’s coming true. Taco Bell is announced nationwide delivery available via Grubhub, uniquely designed for an even faster experience.