Taco Bell

Taco Bell

industry headlines

Live From the Floor: Wincor Aims to Create Competition in U.S. Quick-Serve Technology

2008-01-30 As the No. 1 POS provider in Europe, Wincor Nixdorf is probably the biggest technology solutions company that you've never heard of. Tad Shepperd, the company's vice president of U.S. retail, is ready to change that.

Taco Bell To Roll Out New Menu

2007-12-20 The new Fresco Menu will offer healthier alternatives and roll out nationwide December 31.

Free Taco Promotion at Taco Bell

2007-10-22 If any player, from either team, steals a base during any game of the 2007 MLB World Series, everyone in the U.S. will have the opportunity to enjoy one free Beef Crunchy Taco from Taco Bell.

Taco Bell Partners with Gizmoz and MTV to Launch Virtual Casting Call

2007-07-09 Taco Bell is searching for three virtual actors to star as animated talking characters in a 30-second Taco Bell television commercial, which will debut worldwide during the MTV Video Music Awards on September 9, 2007.

Taco Bell Appoints New CMO

2007-05-04 Taco Bell Corp. announced that David Ovens has been appointed Chief Marketing Officer of Taco Bell effective August 6, 2007.

Taco Bell/KFC Multi-Brand Units Switch to Low-Linolenic Soybean Oil

2007-04-30 Yum Brands today announced it has successfully converted 1,400 Taco Bell/KFC multi-brand locations to a low-linolenic soybean cooking oil.

California Farm Sues Taco Bell for Libel

2007-03-23 Boskovich Farms filed a libel lawsuit against Taco Bell with the Orange County Superior Court on March 14.

Taco Bell Tests MasterCard PayPass

2007-03-15 Taco Bell reportedly intends to launch the program at all company-owned stores and offer the option to franchisees.

KFC-Taco Bell Responds to Rat Footage

2007-02-27 Yum! Brands President says company will cooperate with New York City health officials.

Taco Bell Franchisees Can’t Discuss Rat Problem

2007-02-26 Corporate only allows one voice to be heard. But franchisees are not happy.