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Loyalty on the Go
Loyalty programs make the big move into smartphone ubiquity.
Subway Stands to Win the Innovation Game
More quick serves are expanding their menus, but Subway’s new premium ingredients could bring in the most customers.
2015’s Biggest Brand Stories
Six news-makers that helped define the year in limited-service restaurants.
Waffles find a place on the menu beyond breakfast.
Start to Finish: Brian Niccol
CEO, Taco Bell
The Delivery Debate
Delivery services are springing up around the country, giving operators a new sales channel—if it’s right for their brand.
The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
Supersize Me Not
Included in Pizza Hut’s recent brand reboot was a Skinny Slice pizza, which uses a thinner crust.
2014’s Top Brand Stories
The top players from a busy year in quick-service news.
A look at how quick-service brands can adapt signature menu items to the retail space.
NRA's Operator Innovations Award Finalists Revealed
An independent panel of foodservice operators from the across the industry has selected the finalists for the 2013 Operator Innovations Awards.
Taco Bell Approves use of HyperView PE
HyperActive Technologies, a technology company for the restaurant industry, is now approved by Taco Bell to provide the HyperView PE order confirmatio...
Taco Bells Hits the Big Screen with 3-D Commercial
NCM Media Networks, an integrated media company reaching U.S.
UFPC Renames Contracter Connection Division
Dale Holden, senior vice president of Unified Foodservice Purchasing Co-op (UFPC), announced that UFPC Contractor Connection, a value-added services p...
Taco Bell to Launch Cool Ranch Doritos Locos Tacos
When Taco Bell launched Doritos Locos Tacos in 2012, it quickly became the company’s most successful product launch ever, selling more than 350 millio...
Taco Bell and Lorena Garcia Team Up for New Steak Items
Taco Bell is introducing a new steak to all menu items, including the Cantina Bell Steak Burrito, priced at $4.99.
The Super Bowl Comes Early for Taco Bell Fans
There’s no need to wait until Super Bowl Sunday to join 87-year-old Bernie Goldblatt and friends on an epic nighttime adventure, as Taco Bell is relea...
Taco Bell Unveils a Sneak Peek of Its Super Bowl Spot
Taco Bell is showing the world what it truly means to “Live Mas” as it unveils a 60-second online teaser video in anticipation of its 60-second brand ...
McDonald's Has Best Service, Value, Consumers Say
In a recent survey of restaurant customers in the United States, when it comes to identifying what drives loyalty for restaurants, the most commonly c...
Taco Bell Takes the Spotlight with Super Bowl Ad
To officially kick off the New Year, Taco Bell announced it will advertise during Super Bowl XLVII, which will be broadcast on the CBS Television Netw...
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