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Waffles find a place on the menu beyond breakfast.
Start to Finish: Brian Niccol
CEO, Taco Bell
The Delivery Debate
Delivery services are springing up around the country, giving operators a new sales channel—if it’s right for their brand.
The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
Supersize Me Not
Included in Pizza Hut’s recent brand reboot was a Skinny Slice pizza, which uses a thinner crust.
2014’s Top Brand Stories
The top players from a busy year in quick-service news.
A look at how quick-service brands can adapt signature menu items to the retail space.
Health and Nutrition: The State of the Industry
Industry analysts and operators weigh in on the progress of the healthy-dining movement—and what’s left to be done.
Grabbing a Bite
Demographic changes bolster snacking throughout the day.
Anatomy of a Marketing Campaign
A breakdown of what makes a successful campaign, as seen through the lens of four quick-service marketing efforts.
Taco Bell and Lorena Garcia Team Up for New Steak Items
Taco Bell is introducing a new steak to all menu items, including the Cantina Bell Steak Burrito, priced at $4.99.
The Super Bowl Comes Early for Taco Bell Fans
There’s no need to wait until Super Bowl Sunday to join 87-year-old Bernie Goldblatt and friends on an epic nighttime adventure, as Taco Bell is relea...
Taco Bell Unveils a Sneak Peek of Its Super Bowl Spot
Taco Bell is showing the world what it truly means to “Live Mas” as it unveils a 60-second online teaser video in anticipation of its 60-second brand ...
McDonald's Has Best Service, Value, Consumers Say
In a recent survey of restaurant customers in the United States, when it comes to identifying what drives loyalty for restaurants, the most commonly c...
Taco Bell Takes the Spotlight with Super Bowl Ad
To officially kick off the New Year, Taco Bell announced it will advertise during Super Bowl XLVII, which will be broadcast on the CBS Television Netw...
Hawaii's Pizza Hut, Taco Bell Franchisee Sold
Brentwood Associates, a leading consumer-focused private equity investment firm, announced it has completed the sale of Pacific Island Restaurants Inc...
Taco Bell Franchisee Finds Drive-Thru Success
Established in 1982, Desert de Oro Foods is Arizona’s largest Taco Bell franchisee.
Strikes Hit the Big Apple's Largest Fast Food Chains
New Yorkers saw 200 workers on strike this week at the city’s largest fast food chains, as employees at dozens of McDonald's, Burger Kings, and Taco B...
Taco Bells Hits Home Run with "Steal a Base, Steal a Taco"
On the heels of combining two of America’s favorite flavors to create the biggest taco launch of 2012, the Doritos Locos Tacos, Taco Bell is now pairi...
Taco Bell's Feed the Beat Helps End World Hunger
Taco Bell’s Feed the Beat artists are not only passionate about tacos, but also about using their voices for good to raise awareness and donations to ...
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START TO FINISH: WHAT INSPIRES EXECS
Women in Foodservice
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Ingredients & Dayparts
Marc Halperin: Resident F&B Expert
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