industry headlines

Wendy’s Raises the Bar With Two New Salads

2014-03-10 Wendy’s is keeping it fresh with the debut of two new permanent menu items to its premium salad line: the Asian Cashew Chicken Salad and BBQ Ranch Chi...

Wendy's Offers Frosty Fans Sweet Deal

2014-02-28 Doing good never tasted so good.

Wendy’s Lures Back Fans with Premium Cod Sandwich

2014-02-24 Wendy’s is reeling in fans with the return of its Premium Cod sandwich, which brings cod back to Wendy’s restaurants across the nation for a limited t...

Wendy’s and Someecards Start Lunch Intervention

2014-02-10 Whether it’s lousy winter weather or a devilish deadline, too many workers stay deskbound at lunchtime or skip lunch altogether.

Wendy’s Unveils Mediterranean-Inspired Cheeseburger

2014-01-27 Say hello—make that, ciao—to Wendy's new Ciabatta Bacon Cheeseburger.

NPD: Consumer Habits Shouldn’t Stop Brand Innovation

2014-01-24 Despite buzz around the industry surrounding Millennials’ desire for new and adventurous foods, a recent report from The NPD Group found that more tha...

Wendy’s Heats Up Value Menu

2013-12-30 Wendy’s is now offering two new bold spice-flavored 99-cent items: the Spicy Chipotle Crispy Chicken Sandwich and Spicy Chipotle Jr. Cheeseburger.

Wendy’s Swaps Pretzel Buns for Brioche

2013-11-07 Wendy’s is bringing back its Bacon Portabella Melt and serving it on a toasted brioche bun.

Cypress Represents Bryant in Wendy's Refinancing

2013-10-21 The Cypress Group acted as the exclusive advisor to Bryant Restaurants Inc. in the refinancing of its 19 Wendy's restaurants.

Wendy’s Stirs Up Drama with Pretzel Bun Soap Operas

2013-10-16 Wendy’s recently launched Pretzel Pub Chicken sandwich is fueling the company to once again tap into the social trend of turning tweets into spoken wo...