industry headlines

NPD: Consumer Habits Shouldn’t Stop Brand Innovation

2014-01-24 Despite buzz around the industry surrounding Millennials’ desire for new and adventurous foods, a recent report from The NPD Group found that more tha...

Wendy’s Heats Up Value Menu

2013-12-30 Wendy’s is now offering two new bold spice-flavored 99-cent items: the Spicy Chipotle Crispy Chicken Sandwich and Spicy Chipotle Jr. Cheeseburger.

Wendy’s Swaps Pretzel Buns for Brioche

2013-11-07 Wendy’s is bringing back its Bacon Portabella Melt and serving it on a toasted brioche bun.

Cypress Represents Bryant in Wendy's Refinancing

2013-10-21 The Cypress Group acted as the exclusive advisor to Bryant Restaurants Inc. in the refinancing of its 19 Wendy's restaurants.

Wendy’s Stirs Up Drama with Pretzel Bun Soap Operas

2013-10-16 Wendy’s recently launched Pretzel Pub Chicken sandwich is fueling the company to once again tap into the social trend of turning tweets into spoken wo...

Wendy's Pushes Pretzel Trend with Chicken Sandwich

2013-10-01 Since July, millions of Americans have ordered Wendy’s Pretzel Bacon Cheeseburger.

It Takes Two to Tango: Wendy's Reintroduces Favorite

2013-09-23 Wendy’s celebrated the much-anticipated return of two favorites – Wendy’s Flatbread Grilled Chicken sandwiches and fall television shows – at its Ulti...

Wendy’s Brings Back Crowd Favorite

2013-08-28 In response to consumers’ pleas, Wendy’s is bringing back its Flatbread Grilled Chicken sandwiches for a limited time.

Wendy’s Monterey Ranch Sandwich Back for 99 Cents

2013-08-22 As the demands of back-to-school shopping make dents in consumers’ wallets, Wendy’s is bringing back its Monterey Ranch Crispy Chicken sandwich in tim...

Wendy’s, Nick Lachey Release Final Pretzel Love Songs Video

2013-08-20 Multi-platinum recording artist and television personality Nick Lachey is serenading his summer love interest: Wendy's Pretzel Bacon Cheeseburger.