Chain: Auntie Anne's

Auntie Anne’s Pretzels, the world’s largest soft pretzel franchise, is partnering with The Coca-Cola Company, Millennial Media, and Sparkfly Inc to pilot a mobile advertising campaign that will offer consumers a mobile deal that can be measured and tracked seamlessly through the point of sale, down to specific consumer purchases at the item level. The […]

Move over, Main Street. Moe’s Southwest Grill and sister FOCUS Brands concepts—including Auntie Anne’s, Cinnabon, and Carvel Ice Cream—are taking the path less traveled with a strategic growth plan that involves building units in nontraditional venues like train stations, convenience stores, college campuses, and military bases. The new locations will give FOCUS Brands concepts access […]

Airmall USA, an airport concessions developer and operator of the Airmall at Pittsburgh International Airport, has opened the Boar's Head Cafe, a 2,600-plus square foot restaurant located on the Transit Level of the Landside Terminal. "Boar's Head Cafe is the perfect option for those looking to kick off their travels with a fresh, quick, and […]

Auntie Anne’s has expanded its non-traditional venue lineup to include military bases with the opening of a location at Fort Bliss in El Paso, Texas. The new unit, which opened mid-April at Freedom Crossing at Fort Bliss, marks a significant milestone for the iconic soft pretzel company whose growth plan includes considerable focus in the […]

FOCUS Brands announced today it has named Chad Scales as senior vice president of business development. In this newly created role, Chad’s primary responsibility will be to develop new lines of business, including product creation, manufacture, and sales for Carvel Ice Cream, Cinnabon, Schlotzsky’s, Moe’s Southwest Grill, and Auntie Anne’s Pretzels. Scales comes to FOCUS Brands […]

According to recent reports, consumers are planning on spending less this holiday season, making the search for affordable holiday gifts a top priority. For frenzied consumers faced with the challenge of sticking with a leaner holiday budget, Auntie Anne’s At-Home Baking Kit provides the opportunity to purchase a unique and lower price point gift that […]

Auntie Anne’s, the world’s largest franchisor of hand-rolled soft pretzels, is testing a new holiday pretzel product at 32 store locations across the nation. Auntie Anne’s Gingerbread Pretzel Stix are a sweet, warm treat, available now until Jan. 8, 2012. A specially formulated mix of gingerbread spices are blended with Auntie Anne’s Original Pretzel dough […]

The world’s largest hand-rolled, soft pretzel company recently teamed up with the leading North American manufacturer of quality chocolate products to create a product now testing in 31 locations across the country. Auntie Anne’s Pretzels and The Hershey Company, both international businesses with roots in central Pennsylvania, combined fresh-baked pretzels with the Kit Kat brand […]

Nontraditional venues, much like airport security itself, may come with a menu of hassles and constraints. For vendors who master the process, however, airports and universities, flooded with hungry, on-the-go patrons, are a dominant opportunity. Three executives whose companies successfully manage nontraditional venues talk about the process, drawbacks, and solutions of working concessions. Panelists at […]

Auntie Anne’s recently awarded $25,000 in post-secondary education scholarships to five exceptional individuals.   Auntie Anne’s Scholarship Awards Program, currently in its sixth year, is open to franchise and corporate employees, as well as their immediate family members. The scholarships are awarded to individuals based on outstanding work ethic and educational accomplishments. The recipients of Auntie […]

Auntie Anne's Inc., the world’s leading franchisor of hand-rolled soft pretzels, recently announced the 2010 honorees of its’ annual Supplier Awards Program. Auntie Anne’s Supplier Awards Program, established in 1996, honors its leading national suppliers, supplier representatives, and strategic partners for their quality service and dedication to the growth and prosperity of Auntie Anne’s. B&W […]

DTT Surveillance and Auntie Anne’s Pretzels established a partnership nearly three years ago, and today, the relationship continues to expand. As the preferred surveillance vendor for Auntie Anne’s, DTT is quickly rolling out systems in franchise locations all across the country. “The continuing adoption of DTT throughout the entire franchise community has demonstrated the true […]

With this addition, the company will have six franchise brands generating more than $1.4 billion in annual systemwide revenues.

The pretzel company’s new Hartsfield-Jackson Atlanta International Airport location is its 39th airport store.

Breakfast Sausage Stix feature sausage links individually wrapped in Auntie Anne’s Original pretzel dough, baked to a golden brown, and served with syrup.

National suppliers, supplier representatives, and strategic partners honored for service and dedication to the brand.