When the Krystal Company decided to launch a new ad campaign, the brand knew it wanted to do something fun and unconventional. What the team didn’t expect was a visit to the Jim Henson Creature Shop. Created in the late ’70s, this visual effects company specializes in puppetry and animatronics—the results of which can be […]
Some boots may be made for walking, but guests will want to use them to run into Krystal this season. Available now through May 1, Krystal is hosting a country music concert sweepstakes featuring singer/songwriter Jimmy Wayne. The contest is all a part of the brand’s new Country-Fried menu, available through the spring at participating […]
Just one month ago, Krystal unveiled its all-new Happy Hour menu on select signature items every day between 2 and 5 p.m. This special offering has been a big success, featuring deals like a $.59 Krystal, a $.79 Krystal with Cheese, and a $.99 loaded Krystal with Cheese and Bacon. On March 16, the restaurant […]
Krystal, one of the South’s first hamburger chains, known for its steamy, square buns, is proud to announce a commitment to switch 100 percent of the eggs in its supply chain to cage-free by 2026. “In response to consumers’ changing preferences, we have informed our egg suppliers of our expectation that they fully transition to […]
Krystal, one of the South’s first hamburger chains, is reinventing tradition with a brand new menu of Country-Fried items. The core of the line is the Country-Fried Steak Krystal, an item that came about as a result of a partnership with the National Cattleman’s Beef Association (NCBA), a contractor to The Beef Checkoff. The Country-Fried […]
Beginning February 15 Krystal will start offering special Happy Hour menu deals from 2 p.m. to 5 p.m. on its most popular items. The Happy Hour menu will feature a $0.59 Krystal, a $0.79 Krystal with Cheese, and a $0.99 loaded Krystal with Cheese and Bacon. Items will be available at all participating restaurant locations, […]
In the hopes that spring is right around the corner, Krystal restaurants announced a unique limited-time offer for this year’s Groundhog Day results. On February 2, Punxsutawney Phil, the legendary weather-predicting groundhog, will pop his head out of his hole for the 217th time since 1887. On that day, he’ll either see his shadow, indicating […]
A new year means new flavors at Krystal restaurants with a variety of seafood entrées featuring crispy, golden-fried shrimp. Krystal is offering Shrimp & Grits, Shrimp Po’ Boys and a Double-Dozen Shrimp Basket, all in partnership with King & Prince Seafood. The items are available now through February 21 or while supplies last. The restaurant […]
Krystal, the popular burger chain known for its steamy, small burgers, is now offering Sprite Cranberry just in time for the holidays. The flavorful beverage is available at Krystal for a limited time. To kick-off the holiday gift-giving season, and while supplies last, the special deal will also include an upgrade of a medium drink […]
On Wednesday, November 11 federal offices and many private businesses will close to honor Veterans Day. While the retail world will go about business as usual, several restaurant chains will offer special promotions targeting active-duty military, their families, and veterans across the armed services. More so than many other industries, foodservice has a special relationship […]
On Tuesday, October 13, from 11 a.m. until midnight, Krystal restaurants will treat guests to a very special offer. In honor of the brand’s 83rd birthday and to thank its guests for their loyalty, Krystal will be offering its original iconic square Krystal hamburger for just 50 cents each beginning at 11 a.m. and continuing […]
When McDonald’s declined to accept Burger King’s offer to team up to produce a special hamburger to celebrate Peace Day—the McWhopper, as Burger King proposed it—others rushed in. And on Monday, five brands will honor the day for peace with a collaboration burger at a pop-up restaurant in Atlanta. Teaming up with Burger King are […]
For one day only, two classic southern brands—Krystal and Vidalia Brands—are teaming up to offer guests a free sample of Krystal’s brand new Vidalia-Q Krystal. On Wednesday, September 9, from 11 a.m. to close, all participating Krystals will give away one Vidalia-Q Krystal per guest, while supplies last. To take part in this special offer, […]
After more than four decades working with Krystal in multiple roles—including assistant manager, general manager, and district manager—Alton Dye retired at the end of July. Dye served as a local icon within the brand, infusing his trademark energy and friendliness into every team, which has had the honor of interacting with him during his tenure […]
Hot dogs are one of the classic tastes of summer and, this year, The Krystal Company is ensuring every hot dog comes at a hot deal. The brand famous for its signature Krystals, Pups, and Chiks is celebrating with special “Add a Pup for $0.99” pricing on Krystal Pups when combined with any combo meal. […]
The Krystal Company, the brand famous for its signature square hamburgers, is stacking flavor high this summer with its Single-Double-Triple menu offerings. Starting on June 29, Krystal Lovers will be able to enjoy more of the iconic Krystal taste with single, double, and triple stacked patties, and, for a limited time, they’re being offered at […]
The Krystal Company is proud to announce that Tom Murrill will be joining the company as its new chief people officer (CPO), effective Monday, May 4, 2015. He will report to CEO Omar Janjua. “The new CPO position is a critical role that will align our core values to the company's strategies and how we […]
The Krystal Company, known for its iconic square burgers, announced a new agency lineup to support the brand’s marketing efforts: 22squared was named creative agency of record, NewFire Media as digital agency of record, Ink Link Marketing as PR and promotions agency of record, and the Johnson Group as co-op and media buying agency of […]
It’s the time of year when limited-time offers with a seafood slant start migrating onto menus. Quick-serve operators have long served fish sandwiches and other seafood specials during Lent, a six-week period between Ash Wednesday and Easter in which many consumers reduce their consumption of richer foods, specifically meats. “It definitely is the most important […]
Krystal Company, known for its iconic square burger, has gone fishing for a seafood-inspired lineup to celebrate Lent. Participating restaurants will feature their best catches every day during the Lenten season: the Krystal Fish Sandwich, Deluxe Fish Sandwich, Fish Basket Combo, and the recently released Hushpups. The limited time menu items are available during lunch […]
The Krystal Company, known for its square hamburgers, announced the appointment of Carl Jakaitis as chief financial officer for the company. Jakaitis, who will oversee accounting, finance, information technology (IT), and supply chain management, will report to Omar Janjua, president and CEO for the Krystal Company. The appointment is effective immediately. “Carl’s 35 years of […]
The Krystal Company announced the appointment of Omar Janjua as the company’s president and CEO, effective January 21. As CEO, Janjua will oversee the executive team and more than 350 restaurants and 6,000 employees in 11 states. He brings more than 35 years of quick-service restaurant experience to The Krystal Company, having most recently served as […]
The Krystal Company, known in the South for its square burgers, will be quenching guests’ thirst for savings this holiday season. Starting Cyber Monday, December 1, each Krystal restaurant will have an exclusive stock of 100 collectible travel cups available for purchase. The branded travel mug can then be brought to any participating Krystal location […]