Restaurants Catch Pokémon Profits
As the Pokémon Go fever continues to heat up, restaurants hope to get in on the action.
Philly Pretzel Factory
Philly Pretzel Factory Appoints First Chief Development Officer
Philly Pretzel Factory fanatics are a common sight in the City of Brotherly Love, but the Home of the Real Soft Pretzel is ready to take the show on the road with the help of newly appointed chief dev
The Viral Pretzel
When Tim Tebow signed with the Philadelphia Eagles, Philly Pretzel Factory tweeted a photo of a pretzel shaped like the iconic “Tebowing” kneel directly to the former Heisman Trophy winner
Philly Pretzel Factory Celebrates National Pretzel Day
On Saturday, April 26, Philly Pretzel Factory will give away a free pretzel to every guest who enters one of the 135 franchised stores in celebration of National Pretzel Day.“The entire Philly P
Philly Pretzel Factory Turns to Big-Box Retailer for Growth
When the economy soured, the quick-service industry was not exempt from repercussions, but many brands took the opportunity to go back to the drawing board to draft a survival strategy.
Pretzels and Italian Ice: Match Made in Heaven?
Most franchisees would jump at the opportunity to boost their revenue with limited additional costs.
Honey, I Shrunk the Store
One concept hopes an inexpensive, portable kiosk will jumpstart expansion.
Tap into this Marketing Win-Win
A Philly Pretzel Factory franchisee reveals how community involvement grows your business, customer base, and brand awareness all at once.
Who Needs a $3M TV Spot When You Have Social Media?
While some companies will be shelling out as much as $3 million for a 30-second TV spot during Sunday’s Super Bowl, some quick-serve chains plan to ramp up their marketing efforts without even h