Chain: Pickl

Burger Concept Pickl Uses ChatGPT to Manage Social Media Accounts

Pickl, the award-winning UAE-founded burger brand, recently experimented with using ChatGPT, the advanced language model developed by OpenAI, to manage its social media accounts on Instagram and LinkedIn. The company conducted the trial from January 17 to January 31, with guidance from its social media team. During the trial, Pickl’s social media team provided ChatGPT […]