Chain: Taco Bell
On A Diet? Try Taco Bell’s Drive Thru
Chain adds Drive-Thru Diet Menu, which includes seven Fresco-style menu offerings with nine grams or less of fat.
Growing Mexican Chains Mostly Fast Casual
Nine of 10 fastest growing Mexican limited-service restaurants in 2008 were fast-casual chains, according to Technomic.
Taco Bell ‘Feeds the Beat’ of Rock Bands
One hundred bands around the country earn promotion through chain’s “Feed the Beat” campaign.
Taco Bell Rewards Midwest Franchisee
RLC Enterprises Inc. of Northbrook, Illinois, wins chain’s Glen Bell Award.
Taco Bell’s Black Jack Going for Free
Chain to give away LTO tacos on Halloween in honor of holiday and World Series.
Win a Crunch When the Crunch Win
Syracuse Crunch hockey team partners with Taco Bell to give away free tacos.
Taco Bell Plays its Black Jack
New Black Jack Tacos to be sold through December 27.
Taco Bell Selects Lead Digital Agency
R/GA to work on strategic and creative digital marketing efforts.
Tyson Foods Provides Hunger Relief in New Jersey
Tyson Foods donated food to the Community FoodBank of New Jersey to show support for the Professional Chef’s Association.
Taco Bell Teams with NBA
Partnership allows Taco Bell television and online exposure through NBA, WNBA, and NBA D-League.
Court Rules in Favor of Taco Bell Franchisees
More than 70 franchisees represented in case against insurance company.
Taco Bell Makes Big-Screen Debut
New advertising campaign for value menu to run before select summer films before it moves to television.
Taco Bell Tries to Drop the Dropout Rate April 23
The Taco Bell Foundation will receive 15 percent of the chain’s gross sales April 23 to help teens graduate from high school and prepare for life beyond it.
Green KFC-Taco Bell Cuts Water and Energy Use 30%
Solar energy and a sophisticated lighting control system are among the Northampton store’s many eco-friendly features.
Industry Applauded for Trans Fat Reductions
Operators have replaced more than 340 million pounds of trans fat and 130 million pounds of saturated fat since 2006.
Quick-Service Restaurants Prevail Despite Weak Economy
Some cite use of JobApp Network as reason sales remain strong.
Bartlett Steals Tacos for Millions
Taco Bell will give away free tacos as part of its “Steal A Base, Steal A Taco” World Series promotion.
Taco Bell Announces Music Lineup
The company named 100 artists to its 2008 Feed the Beat campaign.
Taco Bell Fights Hunger with ‘Hills’ Stars
Heidi Montag and Spencer Pratt served tacos at a Los Angeles store to raise awareness and money for global hunger.
Yum! Voluntarily Posts Calorie Counts
All five brands in the company will begin the menuboard changes this year in company-owned stores and will finish by the end of 2010.
America’s Worst Restaurants For Kids Revealed
Eat This, Not That! authors grade 43 national chains; 6 receive an “F.”
Obesity on the Kids’ Menus at Top Chains
New study shows that 93 percent of kids’ meals at restaurants provide children with calorie overdose.
Taco Bell Advergame Delivers Huge Return on Ideas
Online game was awarded Best Use of Rich Media at the 11th Annual ad:tech Awards.