Future Ordering Frequency

    Most consumers expect their dine-out decisions to change permanently because of the COVID-19 pandemic. So what are the implications for the variety of off-premises solutions? Here’s how guests anticipate their visit frequency in drive thru, curbside pickup, and delivery to change in the next 12 months. (The below figures represent percentage of study respondents.)

    ordering method more frequently same less frequently not applicable
    Third-party delivery 13 34 17 36
    Direct delivery 16 49 13 21
    Fast-casual drive thru 18 63 12 7
    Quick-serve drive thru 21 69 10 0
    Curbside pickup 22 45 15 17



    2020 QSR drive-thru performance study Methodology

    The FoodserviceResults team conducted a comprehensive, nationally representative survey of drive-thru consumers in the U.S. using an online survey sample. Participants in the research were screened for frequency of use as well as numerous demographic characteristics in order to ensure that the respondent base was reflective of the U.S. drive-thru market.

    Leveraging insights from numerous industry experts, the finalized survey was completed among 1,007 drive-thru consumers during fieldwork. To ensure a relevant respondent base was achieved, all participants were screened to include those who had at least one drive-thru occasion in the last 30 days. An extensive cross tabulation of the respondent sample data was conducted in order to identify major trends, demographic/behavioral themes, and other nuances in the data.