What cities are best for quick-service restaurant growth? Which are rising markets? Which are fading? Operators across the country are tasked with figuring out the answers as they look to start or scale their brands, and QSR's Growth 40 report details some of the top markets across the country to target. Here are the top 20 from this year's report.
Note: The Growth 40 uses historical information from NPD's CREST reports, which track consumer usage at foodservice outlets, as well as a population forecast from California-based Applied Geographic Solutions (AGS) to produce the QSR Traffic Growth Forecast statistic. The Score is a proprietary metric that is a measure of market opportunity. It takes into account the quick-service restaurant density in a market, as well as the difference between the traffic growth and population growth. A high score could be driven by a large difference between population and traffic growth and/or a low quick-service restaurant density.