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  • Pretzelmaker's upcoming prototype.
    Pretzelmaker Puts Twist on Tradition to Woo Modern Consumer
    Biggby Coffee in Akron, Ohio.
    McDonald's Vet Adds Fuel to BIGGBY COFFEE's Growth Aspirations
    Huey Magoo's chicken tenders.
    Huey Magoo's Flourishes in Chicken Tender Segment
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      Denise Lee Yohn: QSR's Marketing Guru

      2015’s Biggest Brand Stories

      My annual tradition of regaling you with the biggest brand stories of the year in fast food continues.

      What Great Brands Do

      Q: How can I make my limited-service restaurant a great brand?

      5 Lessons from Donald Trump

      Q: Is it true there really is no such thing as bad publicity?

      TV Advertising Still Matters

      Q: Given how prevalent and powerful social media seems to be these days, does it still make sense to advertise on TV?

      5 Lessons from Donald Trump

      What your company can learn from the real estate mogul and presidential candidate.

      TV Advertising Still Matters

      TV might not seem an obvious choice for your marketing message, but studies suggest it’s too soon to write off the tube.

      5 Ways to a Great Experience

      How you can rise above good customer service and offer a compelling customer experience.

      The Delivery Debate

      Delivery services are springing up around the country, giving operators a new sales channel—if it’s right for their brand.

      The Art of Social Storytelling

      How to align your social content with your brand strategy.

      Words to Live By

      Understanding these terms is critical to your business success.

      Tops in Translation

      Three ways to ensure your international concept can successfully grow in the U.S.

      The Truth About Transparency

      How to respond to consumers’ demands to know everything about your business.

      Surviving the Shark Tank

      How to make your brand appealing to investors.

      Start to Finish: Gigi Butler

      The founder of Gigi’s Cupcakes talks about how she went from housecleaning to owning the nation's largest gourmet cupcake franchise.
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    Food

    • Beverage
    • Breakfast
    • Burgers
    • Desserts
    • Health & Wellness
    • Marc Halperin: Resident F&B Expert
    • Menu Innovations
    • Pizza
    • Sandwiches

    Operations

    • Back of House
    • Business Advice
    • Charitable Giving
    • Customer Experience
    • Design
    • Drive Thru
    • Employee Management
    • Legal
    • Ordering
    • Outside Insights
    • Restaurant Operations
    • Start to Finish: What Inspires Execs
    • Sustainability
    • Technology

    Growth

    • Consumer Trends
    • Emerging Concepts
    • Fast Casual
    • Finance
    • Franchising
    • Marketing & Promotions

    Reports

    • QSR 50
    • Drive-Thru Study
    • 40/40 List
    • Best Franchise Deals
    • Download Center
    • Franchise Opportunities
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