PizzaRev, a fast-casual pizza concept backed by Buffalo Wild Wings, signed a franchise agreement with Surfside Coffee LLC to develop 45 restaurants across greater Miami. The group’s first location is projected to open at the Miracle Mile in Coral Gables, one of South Florida’s most sought-after shopping destinations.
This is the 23rd group of major restaurant brand operators PizzaRev has partnered with to expand the fast-casual pizza franchise across the country. Based in Miami, Florida, Surfside Coffee operates one of the largest Dunkin’ Donuts franchise networks in Florida. The group is backed by Fireman Capital Partners LLC (FCP), a private equity firm, and led by Chris Mellgren, CEO. Mellgren brings a wealth of experience in the space having developed multiple highly successful franchise networks across the U.S.
“I’ve been very interested in the fast-casual pizza category for quite some time and have been looking for a concept that I believe in and that aligns with my views of what a brand means to its guests and its employees,” Mellgren says. “I have found that brand in PizzaRev and am excited to bring the concept to Florida.”
There are more than 200 PizzaRev locations in various stages of development across the country. The brand currently operates 38 corporate and franchise locations throughout California, Colorado, Minnesota, Nevada, New York, Ohio, South Dakota, Texas, Utah, and Mexico.
“Chris and the FCP team have the passion and restaurant experience that make them ideal partners to bring PizzaRev to the sunshine state,” says Nicholas Eckerman, cofounder, president and COO. “We look forward to our continued East Coast expansion with franchise partners who share our food-forward mission and commitment to giving back to the communities we serve.”
PizzaRev continues to expand in the U.S. and internationally with support from partner Buffalo Wild Wings Inc., which in 2013 announced an equity-investment in PizzaRev and announced an increase in their stake in 2014. The award-winning concept has been named one of the “10 Brands to Watch” by CNBC.. Most recently, PizzaRev was honored with the 2016 HALO Award by QSR magazine’s parent company Food News Media, recognizing restaurants that have made meaningful contributions to a healthy, active lifestyle.
