On January 7, 2019, Roy Rogers will be turning its fan-favorite Gold Rush Chicken Sandwich into a breakfast item. Introducing the launch of the limited time offer Gold Rush Chicken Biscuit. Now ROYalists can get their Gold Rush fix at any time of the day. The biscuit features Roy’s famous all-white meat crispy chicken served on a warm, buttermilk biscuit with sweet and savory Gold Rush sauce.  

To kick off the limited time offer biscuit as well as continue to celebrate Roy Rogers 50th Anniversary, guests who purchase any Gold Rush Chicken Biscuit or Gold Rush Chicken Sandwich starting on January 7 will also be given a Golden Ticket game card, while supplies last. Prizes range from $1.00 off any combo, to a free dessert with the purchase of a combo, to the grand prize of free Gold Rush Chicken Sandwiches for one year.

“The ROYalists have spoken and we are rewarding our loyal fans with their favorite sandwich in breakfast form,” says Mark Jenkins, senior director of marketing for Roy Rogers Restaurants. “The Gold Rush Chicken Biscuit and the launch of the Golden Ticket contest are a great way for us to wrap up our golden anniversary at Roy Rogers.”

Roy Rogers is home to the Triple Threat of fresh never frozen, hand-battered fried chicken, 100 percent USDA top choice round roast beef and delicious burgers. Roy’s also has nine side items to choose from, including mashed potatoes, coleslaw, baked apples, macaroni, French fries, and more. Unique to Roy Rogers is the fresh Fixin’s Bar with a selection of fresh and quality vegetables and sauces to dress your sandwich.

Marketing & Promotions, Menu Innovations, News, Roy Rogers