Boardwalk franchisees in Oregon teamed with Channel 12 Fox News to promote their five Boardwalk Fries, Burgers, Shakes locations. “Joe V” of Fox News visits communities every Wednesday, filming 90-second segments on local businesses, particularly new business.  

Boardwalk was pleased to have Joe V focus his attention on their restaurants, which were featured in five 90-second commercials, creating awareness of the brand in an area not as familiar with Boardwalk as the East Coast is. The commercials provided the history of Boardwalk, their menu, and cooking procedures while showing the public what great food is offered and bringing excitement and new customers to their doors.