Industry News
A slew of third-party services have changed the way foodservice does delivery. Generally these companies target the consumers rather than the operators, but new program UberRush hopes to serve both. Rather than customers placing an order for delivery, restaurants can take customer orders and then...
Industry News
Outside the Southeast, “turducken” is more likely to raise eyebrows than whet appetites. But Chef Adam Gertler thinks that Southern California might be ready for a sausage version of the infamous dish. Through the end of November, Pasadena, California–based fast casual Dog Haus will once again...
Waffle QSR restaurant chain executive talks new sandwich and breakfast menu ideas.
Menu Innovations
Say “waffle” in the U.S. and American consumers tend to think of one thing: that doughy, chewy disk that arises from the batter of a hotel iron or pops from the warm embrace of a toaster. But in its homeland of Belgium, the waffle is served in a variety of styles using high-quality ingredients....
Brand lessons from three promising QSR chains growing across the country.
Denise Lee Yohn: QSR's Marketing Guru
Q: How can I make my limited-service restaurant a great brand? A: Ever since I wrote my first book, What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest (Jossey-Bass), people have been asking my opinion of great fast-food brands. There are a lot of them out...
Southern fast casual chain executive talks influencing upscale restaurant industry.
Start to Finish: What Inspires Execs
As an out-of-work college student, I got into this industry purely by accident. My father, who was a dentist at the time, had the desire to open a restaurant and told me I was going to be part of the business. Having no restaurant experience, we opened our first deli concept, called Checquers, in...
QSR packaging products add sustainability and creativity to new functional design.
Design
Innovative. Customizable. Compostable. These were three of the trends that Lynn Dyer, president of the Foodservice Packaging Institute (FPI), expected to see from the QSR/FPI Foodservice Packaging Awards, which will be presented at FPI’s fall meeting in St. Louis. Historically overlooked in favor...
West Coast QSR chain Millennial franchisee uses social media skills to build business.
Franchising
After graduating with a degree in communications from California State University, Fullerton, in 2011, Sandy Elliott was unsure of where her degree would take her; she chose the major knowing that it would be transferable in any industry. Elliott ultimately decided to pursue a childhood dream of...
Growing QSR brands change names to grab customer attention and have fresh image.
Web Exclusive
Nothing was wrong with the name Qdoba Mexican Grill. But something wasn’t right with it. It just wasn’t, well, special. “Mexican Grill has become a moniker many brands are using, but it doesn’t have much meaning with consumers,” says David Craven, vice president of brand marketing at Qdoba. The...
Quick service restaurants discount to attract new, price conscious customers.
Q: Other restaurants seem to be moving away from 99-cent-and-under value menus. So what is the right discounting strategy? A: True, McDonald's has replaced its Value Menu with the Dollar Menu & More, and Wendy's 99 Cent Menu has been reconceived as the Right Price Right Size menu.
QSR chains promote breast cancer awareness through restaurant marketing campaigns.
Amy Erickson was once among the most coffee-focused employees at Caribou Coffee.
Atlanta fast casual chef talks fresh and local veggie sourcing in restaurants.
Vegetables are no stranger to the limited-service industry, but have long been confined to the salad bowl and sandwich topping station.
Top QSR chains finance global growth through new business funding.
When it launched its first restaurant in Mexico, BurgerFi learned the real-world costs behind international expansion.
Top QSR franchisee in North Carolina shares ideas for connecting with community.
Like so many who go on to make a career in foodservice, Jeff Rigsby landed a job at a quick serve when he was in high school.