Growing QSR brands change names to grab customer attention and have fresh image.
Web Exclusive
Nothing was wrong with the name Qdoba Mexican Grill. But something wasn’t right with it. It just wasn’t, well, special. “Mexican Grill has become a moniker many brands are using, but it doesn’t have much meaning with consumers,” says David Craven, vice president of brand marketing at Qdoba. The...
Industry News
As Washington, D.C.­­–based Taylor Gourmet approached its seventh anniversary, founder and co-owner Casey Patten knew he wanted to do something special for the customers, but he also had a desire to take it to the next level. “We were thinking: What can we do that is actually better than just...
Industry News
On Wednesday, November 11 federal offices and many private businesses will close to honor Veterans Day. While the retail world will go about business as usual, several restaurant chains will offer special promotions targeting active-duty military, their families, and veterans across the armed...
Industry News
The National Restaurant Association (NRA) annually explores the top menu trends for the coming year. For this year’s What’s Hot culinary forecast, the NRA surveyed nearly 1,600 professional chefs—members of the American Culinary Federation (ACF)—to find which foods, beverages and culinary themes...
Franchising
More than 2 million Americans have served in the wars in Iraq and Afghanistan, and as they return home, restaurant brands are realizing that this new generation of military veterans may make ideal franchisees. These partnerships are increasingly benefitting veterans looking for post-service...
New York health food fast casual serves fresh ingredients in modern environment.
Emerging Concepts
Billed as a “farm-to-counter” concept, Dig Inn leaves the last few steps of the “farm-to-table” journey up to the customer in order to make local, seasonal food more affordable. Founder Adam Eskin says Dig Inn is committed to sourcing naturally raised meats and local seasonal produce, as well as...
Consumer Trends
The growth of catering has seen numerous limited-service restaurants expand their operations to capitalize on the incremental revenue, and an increasing slice is coming from the corporate business world. But while catering to corporate customers gives operators a major business opportunity, it...
Popular QSR chains could turn to flat bread to innovate pizza menu.
Web Exclusive
We’re in the roaring ‘20s of flavor-blasted, stuffed crust extravagance within the pizza segment, but economic indicators show that it may be time to start rethinking this extreme approach to pizza before consumers get burned out. While industry analysts agree that fast-casual pizza presents...
Nonalcoholic cocktails could offer great beverage innovation for quick serves.
While attending the Research Chefs Association’s annual conference in San Antonio this past March, I wandered into the Esquire Tavern, a historic downtown institution with a cocktail menu capable of tempting even the most ardent teetotaler.Like hundreds of other hip restaurants and watering ho
Fast food restaurants leverage online and social media SEO tools to boost business.
Restaurants looking to increase their customer base and drive sales through digital marketing should focus on local search engine optimization (SEO) because of its proven ability to drive in-store sales.
Crises like inappropriate employee behavior could hurt a brand in the long run.
Ask any quick-serve operator who’s been through a crisis. He will be able to tell you the exact date, time, and day of the week the fate of his concept came under attack.
Top QSR franchisee in North Carolina shares ideas for connecting with community.
Like so many who go on to make a career in foodservice, Jeff Rigsby landed a job at a quick serve when he was in high school.
QSR chains take notes from Millennial led startup companies to innovate business.
When Manny Carral started Revolucion Coffee + Juice in San Antonio four years ago, he thought he was going into unfamiliar territory. The California transplant had no background in food or beverage service and had recently moved to Texas.
Startup fast casual and QSR chains find finance help through nontraditional funders.
Eager to launch his new restaurant concept Komotodo Sushi Burrito and having already experienced one failed Kickstarter campaign, Alonzo Martinez designed a new strategy and went at it again.